Edison: Sports Audio Scores Big With Gen Z and Millennials
As radio continues to be one of the most popular platforms for sports consumption, brands, athletes, and teams have opportunities to connect with Gen Z and Millennial fans on a deeper level by reaching out through audio.
Paige Nienaber’s Midweek Idea Dump: The Promotional Positions
(By Paige Nienaber) On game days, the Minneapolis newspaper will do a matchup comparison between the Vikings and whoever they're playing that week in Passing, Running, Defense, Special Teams, etc. to see who will own elements of the game.
Failing Forward: The Power of Autonomy
(By Randy Lane) One of our morning show clients recently added two young and relatively inexperienced cohosts to a seasoned host’s show. Instead of restricting their talk time, we advised the host to give them enough space to contribute - even to failure.
It’s Time For You To Give Up
(By Rick Fink) There are lots of little things that managers and sellers can do to improve their sales. One of the most overlooked things we do to improve sales is also one of the easiest things we can do... yet it’s one of the hardest things for sellers to do.
NAB Show 2025 Opens Call for Conference Panels and Speakers
After opening the window for BEIT submissions, NAB Show 2025 is now accepting proposals for conference sessions, panels, and more for the full conference. Broadcast professionals are invited to submit abstracts by the extended deadline of December 20.
Old Dominion to Headline Acoustic Alley at CRS 2025
Old Dominion, the seven-time ACM and six-time CMA Vocal Group of the Year, will headline Bob Kingsley’s Acoustic Alley at CRS 2025 on February 20. The event will also again feature the presentation of Radio Ink's Top Program Directors in Country Music.
Poynter Institute Selects Public Radio Stations For Digital Training
The Poynter Institute has selected 34 public radio stations to participate in the next phase of its Digital Transformation Program. The DTP is designed to support public media leaders and staff in enhancing their digital operations to better serve local audiences.
Cumulus Media Renews TuneIn Deal, With Digital Ad Addendum
Cumulus Media and TuneIn have renewed and expanded their content partnership, keeping the broadcaster's sports, news, talk, and entertainment programming on the audio streaming platform. TuneIn has hosted Cumulus's 400+ stations since 2018.
Record Uncertainty On Main Street As Election Anxiety Cuts Deep
As election anxieties grow with one week to go, businesses across the nation are delaying key financial decisions as economic uncertainty passes pandemic peaks - a trend that's making it harder for radio stations to secure advertising commitments before the holidays.
Michaels Returns To Forecast For Broadcast Investment Overview
Broadcast leader and investor Randy Michaels is again taking the Forecast stage with a panel of experts for “The Real Street Talk” about buying and selling physical broadcast property, balancing legacy media investments with digital innovation.
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