A New Sales Checklist For A New Year
(By Pat Bryson) As the calendar turns to January 1, we have a fresh slate upon which we may write. Now is a good time to reassess some of our basic skills as salespeople. Like any professional, how well we execute the basics to a large part determines our success.
Get Ready To Flip The Calendar
(By Loyd Ford) You’re about to roll over into a new calendar year. Nothing has changed; maybe it’s time for you to change. Maybe it is time to inject more energy, emotion and spirit into your sales efforts for 2025. The new year needs new energy.
Is Your Prebuttal Ready?
(By Steve Allan) As we close the door on ’24, we look forward to the biggest change to radio ratings since the beginning of the PPM era. Are you going to play defense when the questions arise, or will you have your “prebuttal” ready?
CRS 2025 Welcomes Back Diversity Breakfast With War & Treaty
Country Radio Seminar has announced more details about the return of the Y’All Means All: Diversity Breakfast at CRS 2025, set for Wednesday, February 19. The event will feature a panel dedicated to fostering diversity and inclusion within the Country music industry.
iHeart San Diego Rady Children’s Giveathon Generates $437,264
iHeartMedia San Diego’s eight radio stations joined forces for the seventh annual iHeart Rady Children’s Giveathon on December 11 and 12 to benefit Rady Children’s Hospital-San Diego. Listeners contributed $437,264 through phone, text, and online donations.
Alpha Saginaw Radiothon Exceeds Goal for Michigan Missions
Alpha Media's Saginaw cluster, led by Newsradio WSGW, held its 19th annual Sharing Hope radiothon on December 12, raising funds to support rescue ministries in the Mid-Michigan area. This year’s goal of $60,000 was surpassed for a total of $66,650.
We Can’t Afford the Same Old Lang Syne
(By Deborah Parenti) You may be familiar with the quote, “A year from now, you will wish you started today.” As 2024 ends, three critical radio issues remain unfulfilled. Moving into the new year, I fear there’s not too much longer we can “kick the can.”
Milwaukee Brewers Find New Radio Home in Madison
Starting with the 2025 season, Milwaukee Brewers radio broadcasts in the Madison area will shift to Good Karma Brands' ESPN 100.5 Madison (WTLX) from Mid-West Family Broadcasting's 1670 The Zone (WOZN-AM).
Bangor Businessmen Save One of Stephen King’s Radio Stations
In a last-minute plot twist, one of author Stephen King's Maine radio stations has been spared its terrible fate. Classic rock station WKIT 100.3 will continue broadcasting to Bangor under new ownership from two local business owners.
K-FROG Surpasses $198K for Loma Linda Patients
Audacy's K-FROG 95.1 (KFRG) in Riverside, CA, held its 23rd annual K-Froggers for Kids Radiothon, raising more than $198,000 to support pediatric patients at Loma Linda University Children’s Hospital facing cancer and other serious illnesses.
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