Headlines

University of Ottawa adjunct professor Jada Watson's study was picked up widely by the national press. Reporting on the study CBS News reported female artists are "gasping for airtime" on country radio.

As the Country radio world prepares to descend upon Nashville this week for the 2020 Country Radio Seminar, the story that seems to lead into the event every year is front and center once again. Are female artists getting a fair shake on Country radio?

(By Joel Raab) Localism alone will not carry the day. Local air talent need to “bring it,” and avoid offering the same generic content executed by national talent.

Radio Ink's Hispanic Radio Conference is March 25-26 in Miami. "Podcasting: What’s the Revenue Potential & Can It Help Grow Radio Audiences?" is one of the informative panel discussions on the agenda. On the panel will be Andy Kelly, SVP, Custom Podcasts, iHeartMedia.

According to eMarketer, of the record $6.9 billion projected to be spent in this current political cycle, Television is expected to receive 66% of that total.

The Country Radio Seminar begins this week in Nashville and the event will feature four mentoring events to kick off Thursday and Friday. Many of Radio Ink's Top Country PD's will be part of the Programming Mentoring breakfast, which you can register for HERE.

At Podcast Movement's Evolution last week, Wondery CEO Hernan Lopez announced a new a new not-for-profit organization of independent podcasters called The Podcast Academy. Notably not in the group that made the announcement with Lopez were iHeartMedia, Entercom or any other radio company.

Since 2006, Henkle’s Ace Hardware Store in Webb City, Missouri, has been serving the Joplin area from its prime location on the most iconic highway in the United States. Our weekly advertiser success stories are sponsored by SPECbyte.com.

(By Randy Lane) The most crucial question about your brand today is, what makes you different?

(By Bob McCurdy) What is better than being common, normal, ordinary, regular, similar, standard, unexceptional, un-noteworthy, or usual? It’s being “unusual.” Here are some tips on being unusual in a good way, and becoming a better salesperson.