Radio Heroes
(By Mike McVay) It’s been a little over a year since the world acknowledged that the Coronavirus had reached pandemic status. It was a time when radio activated it’s messaging and many in media harnessed their distribution platforms to help those in need.
The Influence Principle
(By Loyd Ford) Have you noticed how everyone in social media appears to want to ‘go viral?’ Yet, so much noise on social media follows principles that are the opposite of being influential.
What A Character
(By Randy Lane) Remarkable characters are central to the success of every great radio show, podcast, and television show. Content-based shows typically achieve success quicker, yet they tend to decline in the long run due to the lack of human connection with listeners.
The Ultimate Cold Shoulder
(By Buzz Knight) The ultimate “cold shoulder” of business is the act of ghosting. As the proper rules of business etiquette are under attack this tactic has unfortunately crept into the business world and has become a standard operating procedure that many sadly practice.
Audacy Mocks It Up
Audacy has launched “Ultimate Mock Draft 2021,” a six-episode series leading up to the NFL Draft in partnership with the Locked On Podcast Network. The series will be released in 45-minute episodes, weekdays from April 19 to April 26 on the Audacy app and website.
Bold Gold Breaks Record
With a 2021 goal of $60,000, Bold Gold Media's 43rd Annual WSUL-FM virtual Heart-A-Thon raised over $95,000 thanks to hundreds of local organizations, businesses and individuals throughout the Sullivan Catskills in New York.
Restaurant Category Sales Strategies
Radio Works for Restaurants is the new Business Accelerated presentation from the RAB. The live video presentation is set for April 21.
Gators Join WJXL
The University of Florida has a new radio home, 1010XL/92.5 FM. The four-year agreement will make the station the home for all Gators football and men’s basketball games, as well as conference and other selected baseball games, plus all Gators talk shows.
CBS Radio Looks At Climate Change
Jeff Berardelli will lead a five-part radio series on climate change. The reports will be featured all week in CBS News Radio’s top of the hour broadcasts, on World News Roundup and on Weekend Roundup. The series starts today.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
