Headlines

Shopper intelligence data company Catalina and iHeartMedia are teaming up to measure the impact podcast advertising has on offline sales in physical stores. Here's how they plan to accomplish that.

Marketron has launched Aspire by Marketron, a new website for salespeople that includes educational webinars, case studies and creative assets, covering the latest selling techniques and trends.

ViacomCBS is expanding its’ podcast footprint. More than 20 podcasts covering comedy, news, true crime, sports, kids, entertainment, and music; will premiere in 2021.

The City of Richmond has chosen Urban One and Maryland Developer The Cordish Companies as the two finalists to build a new casino. Bally's has been eliminated from consideration. Urban One CEO Alfred Liggins said a final decision will be made by the end of May or early June.

Urban One reported first quarter results Wednesday and with its core radio ad business down 13.7%, CEO Alfred Liggins said he was pretty happy with the company's performance and he sees significant rebound activity in Q2 for Urban One's radio business.

In the early 2000s, Adam Curry (along with software developer Dave Winer) invented podcasting. Today Curry is reinventing podcasting with a new open-source platform called Podcasting 2.0, a collection of open technologies designed to enhance the RSS podcasting ecosystem.

According to the Interactive Advertising Bureau's U.S. Podcast Advertising Revenue Study, podcast advertising will grow as much in the next two years as it did in the past decade. Driven by a strong Q4 in 2020 (+37%), podcast ad revenues climbed to $842 million in 2020, up from $708 million in 2019.

Beasley Media Group stations are working with Detroit community leaders on an event to encourage Motor City residents to get vaccinated. The Zoom event is the next installment of Beasley’s Solutions Not Slogans campaign.

The annual iHeartRadio Music Festival is set for September 17 and 18 at T-Mobile Arena in Las Vegas. Partner Capital One is offering special early access ticket sales starting May 18.

Billboard Music Awards is offering radio stations a FREE 60-minute special as a run-up to this year’s show. The 2021 Billboard Music Awards Radio Special is produced by Benztown and McVay Media and hosted by Jeff Timmons of 98 Degrees.