Sports Radio Ads Outperform TV on Trust and Action, Data Shows
While marketers still funnel millions of ad dollars into high-profile sporting events on TV, savvy brands are finding real ROI on AM/FM. Analysis shows sports radio listeners aren't just fans; they're fanatics who reward brands aligned with their teams, in season and out.
Three New Studies Show Radio Reaches Travel’s Best Customers
With politics affecting the state of US tourism, the travel industry's ad strategy may contain a glaring mismatch: billions flow to platforms whose audiences look nothing like actual travelers, while radio, the medium delivering ideal customers, gets a fraction of the budget.
Trusty: Ownership Deregulation Will Boost Broadcast Competition
FCC Commissioner Olivia Trusty is defending the agency's sweeping media ownership reforms, echoing the comments of many broadcasters that outdated regulations prevent stations from competing for ad revenue needed to reinvest in local communities.
NAB Putting Broadcast Front and Center at 2026 Las Vegas Show
With three years of Las Vegas Convention Center renovations now complete, the National Association of Broadcasters is placing broadcast programming at the center of the 2026 NAB Show, relocating the TV and Radio HQ to a high-visibility location on Central Hall floor.
3MQ at One: Nielsen Shows What Changed for PPM In 2025
It was one of radio's most anticipated changes of 2025; so what did Nielsen's 3-minute qualifier really do for measurement? Reveal larger audiences, revive a daypart, and deliver gains that recast inventory value for sellers and advertisers across PPM, per new data.
FCC’s Carr Eases Radio Fears Over Equal Time Enforcement
Following the FCC’s Equal Time Rule scrutiny of late-night TV, radio broadcasters feared a crackdown. However, at the Commission’s first Open Meeting press conference of 2026, the message for the AM/FM dial was clear: business as usual.
Audio Emerges as Journalism’s Stability Play in the AI Era
Audio is emerging as one of the most durable and strategically important formats for journalists heading into 2026, as artificial intelligence, declining search traffic, and creator competition force a recalibration of journalism’s business and distribution models.
BIA Sees $182 Billion Local Ad Opportunity as Buying Reshapes
BIA Advisory Services is framing its 2026 local advertising outlook around a single premise broadcasters will recognize immediately: the money is still local, but sellers who can prove results will win more of it, especially as OTT and CTV become standard in sales packages.
Edison’s Evolving Ear Finds Limits to AI Acceptance in Audio
As radio's on-air AI debate reignites, new data from Edison Research suggests that while audiences are increasingly aware of AI in audio, listener acceptance hinges less on technology itself and more on trust, authenticity, and the expectation of human connection.
Why Main Street Continues to Prove Radio’s High Value To Brands
In a city of just 175,000 people, nearly one in three cannot name a single plumber. One in four can’t think of a heating and air company. Almost the same number draw a blank when asked about auto repair. But the ones that can, can because of AM/FM radio.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
