Podcasts Seeing Ad Growth As Mobile App Privacy Fears Grow
As targeted advertising becomes more complex due to Apple's 2021 data-sharing restrictions, direct-to-consumer brands are increasingly turning to podcasts. Podcast networks like Vox Media, Acast, and Betches report a significant uptick in spending on programmatic podcast ads.
KQED’s ‘Sold Out’ Season 3 Sees Housing Meet Climate Crisis
The increasing severity of climate events, coupled with a growing housing crisis, is the focus of the third season of KQED's podcast SOLD OUT: Rethinking Housing in America. The series delves into the complex relationship between climate change and housing affordability.
60 Years Later, ‘Countdown to Dallas’ Examines JFK Assassination
Evergreen Podcasts is teaming up with White House correspondent and author Paul Brandus for a podcast adaptation of his latest book, Countdown To Dallas. The podcast dives deep into the events and conspiracy theories surrounding the assassination of JFK.
Spotify Signs Ad Deal With Alex Cooper’s Unwell Network
Podcast host and entrepreneur Alex Cooper, already known for her Spotify exclusive Call Her Daddy, has expanded her business relationship with the streaming giant. A new deal between Spotify and Cooper's Unwell Network will cover ad sales and distribution
Dateline’s Keith Morrison Tackles Fictional Mysteries In New Series
After a string of true-crime podcasts, Dateline NBC Correspondent Keith Morrison is shifting gears. Morrison is stepping away from real-life murders and mysteries to narrate classic fiction in Morrison Mysteries.
Meghan McCain Turns From TV to Podcasting With ‘Citizen Cain’
After four years as a co-host on The View, Meghan McCain is stepping away from the television cameras to focus on podcasting. McCain is launching Citizen Cain Productions, a new production company aimed at generating podcasts, scripted, and documentary content.
Lavar Burton Plays ‘Sound Detective’ In Upcoming Sirius Podcast
Lavar Burton's podcast Sound Detectives makes its debut on SiriusXM on November 1. The series is a joint venture between SiriusXM's Stitcher Studios and LeVar Burton Entertainment. New episodes will be released every Wednesday.
Podbean Webinar To ‘Demystify’ Third-Party Podcast Ad Tracking
Podbean is set to host its latest event in the Advertising Bootcamp training series, focusing on podcast advertising tracking. Scheduled for October 16th, the free virtual event aims to untangle the complexities of third-party tracking.
Chip and Joanna Gaines Launch Their First Podcast Network
HGTV stars Chip and Joanna Gaines' Blind Nil Media has partnered with The Roost Podcast Network, a division of Rooster Teeth and Warner Bros Discovery, for the launch of a new Texas-based podcast network called Blind Nil Audio.
Caloroga Shark Media Blends Two Short-Form Podcast Brands
Caloroga Media and The Shark Deck have teamed up to form a new podcasting venture called Caloroga Shark Media. Launching with 16 diverse shows, the company will focus on producing short-form podcasts that last less than 10 minutes.
