Two Seattle Stations Go Country As KPNW and Star 101.5 Flip
It's no April Fool's joke - two Seattle radio stations flipped to Country music on April 1. Both 98.9 KPNW and Star 101.5 made the format shifts within five hours of each other.
‘Hot Ones’ Host To Bring A Dab Of Insight To NAB Show 2024
Sean Evans, host of the viral talk show Hot Ones, is slated to reveal the secrets behind the series' blazing success at the 2024 NAB Show. Evans will discuss the show’s genesis, key creative decisions, and its expansion into a full-fledged brand.
Townsquare Makes Another Significant Buyback From Azoff’s MSG
Townsquare Media is making another move to shore up its financial future with the repurchase of a substantial portion of its shares from MSG National Properties LLC. As of April 1st, Townsquare will repurchase and retire around 1.5 million Class A shares.
Tech Repeats As Highest Grossing Podcast Genre In March
Coming alongside a stream of good news for the podcasting industry, the medium's advertising rates held steady throughout March after a February climb. Libsyn's Podcast Advertising Rates for March 2024 were comparable to the previous month's $21.99.
Podcast Audience Numbers Catching Up To Traditional TV
As radio audiences ages 18-49 now outpace traditional television by twelve percent, another audio medium is now in line with TV. For advertisers targeting younger demographics, podcasts offer comparable reach to traditional TV.
A New Advertiser Drops Into Radio To Target Millennials
Toronto-based rewards app Drop is turning to radio to draw in more users for its Millennial-targeted rewards app. This week, according to Media Monitors’ Top 10 National Radio Advertisers report, Drop began a large push across traditional radio outlets.
As Nielsen Exits Three Radio Markets, Eastlan Adds Three
Nielsen Audio will be pulling its audience measurement services from three radio markets starting as of this year's spring book as Eastlan Ratings is expanding into three new markets, including an overlap with the Nielsen cancelation.
iHeart Among Major Podcasters Trading Follows For Extra Lives
iHeartMedia has called it the company's "growth engine" and is pouring more resources and artificial intelligence capabilities into podcasting, but the broadcaster has been seeking a new audience in a unique ad push - trading podcast follows for extras in mobile games.
Watch Your Inbox: Radio Ink’s Radio Wrap Starts Sunday
Exciting news for executives, managers, and the generally busy! Starting Sunday, Radio Ink is launching the Radio Ink Radio Wrap, a curated digest recapping the top industry news and ideas of the week.
Audio: The Pathway to the Human Mind
(By Pat Bryson) With the advent of AI for writing and voicing commercials, the spotlight has once again focused on radio creative. When we plan campaigns for our clients, three elements must be done correctly for the magic to work.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
