Country Radio’s Biggest Reunion: Radio Ink Brings You CRS 2025
CRS 2025 is officially underway in Nashville and - from the Ryman to the Omni - Radio Ink is on the ground bringing you coverage of the panels, keynotes, and industry trends shaping the future of Country radio and the entire industry.
This Isn’t Radio’s First Rodeo
(By Deborah Parenti) In an era where streaming giants and social media platforms dominate the airtime of our increasingly digital lives, AM/FM stands resilient. So what is the root of radio’s staying power? Country radio knows.
Radio Tops TV for Financial Brands Seeking Engaged Investors
Financial service brands looking to get the most bang for their advertising buck might be best served by turning to radio. Seven consumer studies have found that radio listeners are significantly more engaged with financial services than TV viewers.
Paige Nienaber’s Midweek Idea Dump: Intro To Googlizing
(By Paige Nienaber) If pennies are going away or it’s Valentine's or you’re expecting the coldest weekend since 1947, you kind of need to acknowledge it. You could do a morning show topic or a weekend theme. Or you could change up your web graphic.
Who’s Your Content Decision-Maker?
(By Randy Lane) In our workshops, we define each player's role on the show. We identify the mic order, who is the heart of the show, who is the lightning rod player, and so on. One of the most crucial discussions is who decides what content gets on the show.
Z107.5 St. Jude Radiothon Raises Nearly $96K In Ruston
Red Peach LLC's Z107.5 (KXKZ) in Ruston, LA, concluded its annual St. Jude Radiothon with a fundraising total of $95,690. The event, supported by Super 1 Foods and the Zeta Rho-Epsilon Sigma Alpha service group, surpassed last year's amount by $1,733.
SiriusXM Brings on Former Airbnb Exec as General Counsel
SiriusXM has appointed Richard Baer as Executive Vice President, General Counsel, and Secretary, effective March 3. Baer will take over the role from Patrick Donnelly, who is retiring in April after nearly 27 years with the company.
Christy Holifield Named Market President For iHeart Greensboro
iHeartMedia has appointed Christy Holifield as President of its Greensboro, NC, market. She replaces Kellie Holeman, who held the role since 2019. Holifield previously served as Vice President of Sales for iHeartMedia Columbia.
Media Monitors Spot Ten: Progressive Leads, Grainger Hits Third
Progressive has reclaimed the number one spot on the Media Monitors Spot Ten Radio rankings for the week of February 10-16 in monitored markets. TurboTax, which held the top position last week, now ranks second.
US Soccer and Westwood One Sports Announce Audio Partnership
US Soccer and Cumulus Media have signed a multi-year agreement making Westwood One Sports the team's exclusive English-language audio partner. The partnership grants Westwood One Sports broadcast rights to all US Soccer Federation-hosted matches.
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