Funding Means for Main Street Dreams
(By Deborah Parenti) The dream may start at a young age, while listening to a favorite radio station. The dream to own a station. Perhaps that is why the majority of radio stations in the US are owned by smaller or independent operators.
Gen Z’s Podcast Habits Defy Trends: Audio-Only Still Rules
Despite concerns over the rise of video podcasts across digital platforms, audio remains king when it comes to deep engagement - and in reaching Gen Z. A new study shows the younger generation still favors audio-only formats over video when consuming podcasts.
Surprise and Delight
(By Buzz Knight) The art of the “surprise and delight” action is a marvel to observe. As the battle for customer loyalty rages on, consider the success some brands have seized by deploying “surprise and delight” as a regular tool in their marketing arsenal.
No Conflict, No Story
(By Randy Lane) Conflict is the driving force of storytelling. It creates tension, stakes, and emotional investment, keeping audiences engaged. Without conflict, a story lacks mystery, suspense, and “What will happen next?"
99.7 DJX and Alpha Louisville Raise $87K for Norton Children’s
Alpha Media's Louisville radio stations came together for the 16th annual Norton Children's Hospital Radiothon, raising $87,483 to support pediatric care. The event was led by 99.7 DJX morning show hosts Ben Davis and Kelly K, who broadcast live for 24 hours.
Texas Public Radio Architect Joe Gwathmey Dies at 84
Joe Gwathmey, the founder of Texas Public Radio, has passed away at the age of 84. His daughter announced his death on Facebook, stating he died of natural causes on March 12.
SiriusXM To Deliver Full March Madness Coverage Again For 2025
SiriusXM is preparing comprehensive coverage of the 2025 NCAA March Madness tournaments, giving fans access to every game of the Men’s Division I Basketball Championship and select coverage of the Women’s tournament.
Gilbert Baez Returns to WFNC as ‘Good Morning Fayetteville’ Host
Cumulus Media has announced that Gilbert Baez will take over as the new host of Good Morning Fayetteville on North Carolina's News Talk 640 WFNC-AM. Baez, a longtime reporter for WRAL-TV, will debut on the morning show on March 17.
Charleston’s Mix 95.9 Names Its Successor To Mike Edwards
Charleston's Mix 95.9 has officially welcomed Jay Shadix as the newest member of its 2 Girls and a Guy morning show. Shadix, an Army veteran and actor, has been an interim host on the show since the passing of longtime co-host Mike Edwards in December.
Broadcasters’ Advocacy Sparks Surge in D.C.’s Support for Radio
The effect of state broadcast associations and leaders lobbying for radio on Capitol Hill last week is already being measured, with a notable uptick in bipartisan, bicameral co-sponsors for legislation that supports local broadcast groups and operations.
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