Saga Aiming For 67% of Total Revenue To Be Digital By 2030
As Saga Communications reimagines its business model through what it calls "blended advertising," CEO Chris Forgy revealed an ambitious future vision: one where 67% of Saga's total revenue comes from digital within the next five years.
Beyond the Numbers: Redefining Sales Performance in 2025
As digital and traditional platforms merge, radio sales leaders must walk the line between short-term results and sustainable growth. This makes evaluating performance more than tracking numbers. For the best of the best, metrics matter, but context defines success.
Edison: Podcasts Now 10% of Daily Audio, Hit Apex At Work
Even with AM/FM radio seeing a major upswing in workday listening as it tries to recover its full pre-pandemic share, Edison Research's first set of data from the Q3 2025 Share of Ear Report shows podcasts carving out a clear peak of midday listening.
Women to Watch: Presleigh Bearden; Hot 94.9, Little Rock
(Charese Frugé) Presleigh Bearden is living proof that “talks too much in class” can turn into a thriving career. As an On-Air Personality and Social Media Manager with iHeartMedia, she’s heard on Hot 94.9 in Little Rock and Hot 101.9 in Fayetteville, AR.
Reasonable Accommodations, Made Reasonable
(James Bahm) This is a true account of a remote sales agent I’ll call "Matilda," whose story perfectly illustrates what happens when employers ignore the Americans with Disabilities Act - and why reasonable accommodations aren't "special treatment."
In Buffalo, 97 Rock’s 31st Make-A-Wish Radiothon Tops $300K
Cumulus Media Buffalo’s 97 Rock (WGRF) raised $312,000 for Make-A-Wish Western New York during its 31st annual radiothon. On September 28 and 29, listeners donated and bid on auction items to help grant life-changing wishes for local children facing critical illnesses.
MediaCo Brings Ex-SBS Exec Aboard for 2026 Political Strategy
MediaCo is positioning itself for a major political year, unveiling a 100-person team built to capture maximum revenue during the 2026 election cycle. To lead its expanded political operations, the multicultural broadcaster has appointed a VP of Strategic Business Affairs.
Danielle Monaro, Medha Gandhi To Host 2025 Marconi Awards
Elvis Duran and the Morning Show co-hosts Danielle Monaro and Medha Gandhi will host the 2025 NAB Marconi Radio Awards, set for October 21 at The Edison Ballroom in Manhattan, the evening before NAB Show New York.
WayFM Promotes Obadiah Haybin to Afternoons After Bekah’s Exit
Obadiah Haybin is moving from nights to afternoons on WayFM as the Christian network's new afternoon host starting October 13. He steps into the daypart previously held by Bekah, who vacated the position in June after the death of her husband earlier this year.
In-Car Ads, Podcasts Lead SiriusXM’s Advertising Week Showcase
SiriusXM used day two of Advertising Week New York to stage its first-ever audio advertising showcase to pitch more than 200 advertisers and industry executives as the company positions itself between its automobile presence and podcasts.
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