Qualitative-Is There a Right Approach?
(By Marc Greenspan) What is the best way to position your station using qualitative data? There are two basic qualitative estimates: target persons and composition. Which one should you use?
Leaders Lead from the Front
(By Mike McVay) The title of this article, “Leaders Lead from the Front”, is attributed to several brilliant military leaders having said it. What it means is that you’re where the battle is taking place, or in the case of business, where business begins.
Hold That Thought
(By Rick Fink) Have you ever been in the middle of a conversation and you, or someone says, “Hold on" or "Hang on to that thought”? Sure, you have.
Using Radio Silver Bullets To Grow Revenue
(By Loyd Ford) We hear it all the time. Local sellers and sales managers are looking for the silver bullet for boosting sales. Local business owners are always looking for new customers. At the same time, they are not always looking for you.
Silver Anniversary JazzRadio Berlin
The only 24/7 FM Jazz radio station in Germany just turned 25. JazzRadio Berlin, has not lost a day of broadcasting in 25 years.
Van Horne Says No
Dave Van Horne, the radio voice of the Miami Marlins for the past 21 years, has turned down the team's offer to call a limited number of games. Over the past two decades Van Horne has called more than eight-thousand games.
Compass/Townsquare Content Offer
Six new syndicated weekend shows are being launched by Compass Media Networks. The new shows are weekend versions of successful weeknight shows produced by Townsquare Media.
Sales Manager of The Week – JVC’s John Griffo
One of John Griffo's AE's tells Radio Ink, "Griffo makes you want to be as great as you possibly can. His style reaches deep into your soul and motivates your every fiber." Our Sales Manager of The Week Feature is sponsored by The Center For Sales Strategy.
Why I Went to CES
In our continuing series of interviews with radio executives who attended CES, we spoke to Colorado Broadcasters Association President Justin Sasso. Sasso was also part of the Jacobs Media tour of CES. Let's find out what Sasso thought about the 2022 show.
Audacy Announces 3 New Betting Shows
The race to get in the sports gambling game continues. Audacy has announced the upcoming debut of three new Sunday shows on the BetQL Network. Sports betting is expected to be a big revenue category for radio companies heavily invested in sports.















