Headlines

Lowe's aired 48,312 commercials on stations coast-to-coast, while language learning tool Babbel aired 46,327 spots. Progressive, which aired the most commercials two weeks ago, aired the third-most commercials last week with 46,118 spots.

(By James Bahm) Recruiting and hiring talent is not as hard as many think it is, even after the sales landscape was changed by the pandemic to allow more employees to work from home. Managers and companies need to change with the times and be flexible.

Global Music Rights has settled a pair of copyright infringement lawsuits against Red Wolf Broadcasting Corporation, One Putt Broadcasting. Both lawsuits resulted in long-term licensing agreements with Global Music Rights, the company said in a statement.

Bloomberg Radio will offer affiliates a special series of daily tax tips for the 10 weeks leading up to mid-April. Key Networks is distributing the daily 30-second reports called Bloomberg Tax Tips. They will air February 6 through April 18.  

(By Mike McVay) The biggest and most important thing for a Program Director to do is to keep it fun to work at the station!  Without fun, morale slips and on-air personalities move on. If you’re having fun, it is reflected on the air.

(By Alec Drake) There are no magic paths to reducing Spoilage or unsold inventory on your stations. The effort is one of continuous improvement that involves sales training, tracking pricing changes based on demand patterns, managing perceptions in the market, and building a value narrative.

Lin Brehmer, a Chicago radio host with more than three decades on the air at WXRT (93.1 FM), died on Sunday after a battle with cancer. Brehmer was 68; an on-air remembrance for the iconic Chicago DJ will take place Monday at 10 a.m. CT on WXRK.

The National Association of Broadcasters hosted a virtual town hall Thursday to brief NAB members on the issues it will be fighting for as Congress begins its 118th session and the House of Representatives switches party control.

It is estimated that up to 50% of people who end up at a children's hospital did not expect it when waking up that day. Radio plays a significant role in supporting local member hospitals providing care for thousands of kids.  

The findings of a pair of studies released by Cumulus Media's Westwood One division claims sports fans who listen to play-by-play coverage on AM and FM radio are more engaged and more likely to make major purchases across several key sectors compared to casual fans who watch events on television.