No Excuses
(By Mike McVay) One of my radio friends sent me a text the other night, as he left a concert, sharing his disappointment in what he heard, but didn’t see. The performance by the artist satisfied him. The poor performance by the radio station who was involved as the presenting station was at the root of his disappointment.
Four Tips On Motivating Sellers Directly From Napoleon
(By Loyd Ford) Clearly, you think radio has changed and the 2020’s require a new set of motivations. What if I could prove this may not be as true as you think?
Don’t Be A “Know It All”
(By Rick Fink)One of the most dangerous things that can happen in a relationship between a client or prospect and the media rep is that you come off as a “know it all”. Once you’ve established that reputation, the chances of them believing anything you say is slim.
Dealing With Digital
Radio's evolution into the digital world impacts account executives and the operating staff at stations across the country. The upcoming Radio Masters Sales Summit can help you "juggle" the challenges created by the ever-changing technology.
GKB Expands ESPN Wisconsin Brand
ESPN programs, “Wilde and Tausch” and “Scalzo and Brust”, which currently air in both Madison and Milwaukee, are coming to Beaver Dam Wisconsin. Good Karma Brands 'ESPN Wisconsin' programs are being added to WBEV 1430 ESPN in Beaver Dam.
COVID Changed The On-Air Culture
At Morning Show Bootcamp Thursday Jacobs Media President Fred Jacobs presented new data from 750 on-air personalities. The presentation called Radio Talent in the Post-Pandemic Era showed that 55% of on-air personalities say the pandemic changed the culture at their station, especially those in the bigger companies.
IBA Conference to Piggy-Back Radio Ink Sales Summit
The Independent Broadcasters Association has announced speakers for its first IBA Members Only “In-Focus” Conference. IBA Day is set for September 21 in Miami in conjunction with the two-day Radio Ink Radio Masters Sales Summit.
A Weekly Dose Of Podcast Expertise
The Podcast Business Journal will host a 10-week virtual session "Make Real Money Podcasting: The Series." The series starts Thursday, September 1 at Noon ET.
Helping The People in Ukraine
Cumulus radio stations in Youngstown, OH, will present the We Care Radiothon Monday, August 22nd through Friday, August 26th, to raise funds for the people of Ukraine.















