Headlines

The gloves are off between the NAB, which wants the FCC to reject Zonecasting, and GeoBroadcast Solutions, the company behind the technology that allows stations to hyper-target programming and advertising for up to five minutes an hour with FM boosters.

(By Alec Drake) When you walk into a social setting, your first inclination is to read the room. In a professional sales setting, when meeting someone for the first time, being able to read the room now has financial implications.

(By Marc Greenspan) While Nielsen data may be the pricing tool of our industry, qualitative data is the selling tool. It does not matter if you are using Scarborough, The Media Audit, or other qualitative tools; they must be used effectively to have a positive impact on sales.

(By Mike McVay) Christmas decorations are already appearing in stores just as Halloween decorations are going up. Consumers grumble, but they shop anyway, because not everyone wants to wait for “the season” to make their purchases. The same type of grumbling takes place among radio audiences every year. “

(By Loyd Ford) This is not meant to be a fun article. This is about becoming more aggressive and seeking opportunities frankly necessary to move your business forward if you are a local radio owner, market manager or a sales manager today.

The Audacy station is reporting that Jim Mathews was killed in an attempted murder suicide at Mathews' home. Police are calling it a "domestic situation." Matthews' was killed and his 35-year-old girlfriend and their two children were injured.

iHeartMedia and Neustar are partnering on a solution for end-to-end marketing attribution for broadcast radio. The solution aims to seamlessly integrate iHeart’s radio engagement data with Neustar’s customer-level marketing attribution models.

On Day One of Radio Ink’s Radio Masters Sales Summit, Michael Doyle made a presentation called What is Prospecting in 2022. Within his presentation, Doyle interviewed Dave Cohen who sells for Cox Media Group in Atlanta and has billed over $10 million for the company, much of it from new business. Here’s how he does it.

As of September 1, a NAB-supported resolution preventing new laws that would implement new royalty fees on Radio for airplay reached a majority in the House. This all but quashed the music industry-pushed "American Music Fairness Act" from gaining enough votes for passage. That hasn't stopped supporters from introducing companion legislation in the Senate. But, does it have legs?

The winners of the 2022 Radio Wayne Awards for excellence in sales and sales management were announced Thursday at Radio Ink's Radio Masters Sales Summit in Miami. It was the 20th year for the awards. Here are your winners...