Bobby Caldwell Expands East Arkansas Footprint With $1.1m Deal
Arkansas radio owner Bobby Caldwell is set to acquire multiple radio stations in the northeastern part of the state. Through his Bobby D. Caldwell Revocable Trust, the entrepreneur is set to acquire six stations for a total of $1.1 million from Harold Sudbury.
Wilmington’s Mix 99.5 Radiothon Raises Big Cash For Kids
Beasley Media Group Wilmington's Mix 99.5 FM WJBR successfully raised $323,278 for Nemours Children’s Hospital during its 13th annual Help Our Kids Radiothon. The event was held over two days, from September 21st to 22nd, at the hospital and in-studio.
Budget Cell Carrier Gives Radio An Ad Play Boost
The radio advertising sector continues to hold weight headed into Q4 as a new leader emerges for the week of September 18-24. Media Monitors reveals that the total spot plays for the top five national radio advertisers reached 220,735.
Beasley Rolling Out Podcast Radio In First Four US Markets
Beasley Media Group is collaborating with Podcast Radio and KMG Networks to introduce a podcast-centric multiplatform radio format across four regions. This new format will be available on various Beasley stations in Detroit, Tampa, Charlotte, and Ft. Myers/Naples.
Radio’s Revenue Decline To Slow In 2024 Amid ‘Renewed Interest’
With all the financial headwinds of 2023, one of the first big forecasts for 2024 has good - but not great - news for radio. According to the latest predictions by Borrell Associates, radio is facing a projected 2.3% decline next year, improving from a 2.8% decline.
SBS Holds Onto TV Division After Buyer Breach
Spanish Broadcasting System has officially terminated its $64 million deal to sell Mega TV to Voz Media. The transaction was set to close on September 15. the decision to abort the sale was outlined in a "Material Change Report" filed with the SEC.
How To Avoid “Chicken Out” Syndrome
(By Pat Bryson) In previous articles, we have discussed selling long-term agreements as a way to increase the effectiveness of our clients’ campaigns. Part of the process of selling long-term is managing our clients' expectations.
Showcasing Your Market
(By Marc Greenspan) Most of the aspects of profiling your listeners can be applied to analyzing your market via the “market totals” at the bottom of most reports from your audience data software - helping show the Power of Radio in your market.
10 Keys That Will Up Your Attitude And Your Sales
(By Loyd Ford) With so much attention being paid to the future of all jobs with AI and fast-moving technologies, it’s tempting to forget about the role that attitude and mindset play in a person's ability to sell effectively.
Showing Up Matters
(By Mike McVay) During the past 12 months, I’ve been to many different conferences that support Radio, Podcasting, and Media Management. I’ve paid attention and it speaks volumes for those companies that are there and for those that aren’t.
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