Community Broadcasters Bags Record Radiothon In Florence, SC
Community Broadcasters of Florence recently concluded its annual Children’s Miracle Network Radiothon with 99.3 The Cat, Live 95.3, Almighty 105.1, and 93.7 Frank FM breaking previous donation records and directly benefiting South Carolina's McLeod Children’s Hospital.
Audacy Study Reveals How Audio Levels Up Brand Campaigns
Audacy has unveiled its fifth installment in its bi-annual thought leadership series, titled State of Audio: Level Up. This latest edition serves as a comprehensive guide for audio advertising, offering insights, planning tips, and innovative trends.
SiriusXM Study Examines The Underutilized Power Of Digital Audio
In the competitive landscape of advertising, digital audio is emerging as a powerful contender, but a new study by SiriusXM finds that while consumers dedicate 31% of their time to audio content, advertisers only allocate 9% of their budgets to it.
8 Can’t Miss Sessions For Radio Broadcasters At NAB New York
Today marks the official start of NAB Show New York - over the next three days, broadcasters will fill the Javits Center in Manhattan. From AM to AI and everything in between, here are eight sessions you won't want to miss.
The Brevity Battle: Is Short-Form Content More Interesting?
(By Buzz Knight) Whether it’s a 280-character post, a 15-second TikTok video, or a concise blog entry, short-form content has become a popular format for information consumption - fortunately for radio, this is a world we have experience in.
Le Moyne Basketball Extends With WOLF In Fox Sports’ Clothing
Le Moyne College has secured a deal to continue airing its men's and women's basketball games on FOX Sports Syracuse (WOLF-AM) for the third consecutive year. The announcement was made by Le Moyne Assistant VP of Athletics Bob Beretta.
Remote News Service Finds Consulting Ally In Mike McVay
Remote News Service has entered into a consulting partnership with McVay Media to bolster its offerings in radio news and traffic content. RNS specializes in providing radio stations across America with tailored local and national news coverage.
Pfizer Replaces Moderna As Radio Looks For Revenue Booster
One COVID vaccine maker has traded places with another on the week's list of the top five national advertisers. For the week of October 16-22, Media Monitors shows a total of 214,209 spot plays among the major players.
American General Media Reveals Wide Layoffs As SLO Host Is Cut
American General Media is the latest radio group to experience a company-wide reduction in force, including the release of popular California Central Coast radio host Adam Montiel. AGM operates stations in four markets in California and New Mexico.
Survey: 81% Of Gen Z Believe Morning Show Culture Is Over
Spotify has released a report featuring insights the streaming company has gathered into the audio habits of Gen Z. The survey suggests that Zs place on defining their own culture draws them away from more traditional sources like AM/FM.
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