Starting Your Sellers Right: 9 Steps To Successful Onboarding
(By Rick Fink) Merriam-Webster Dictionary defines the idiom "start off on the right foot" as “to begin a relationship well." Today, hiring good people is a challenge in itself; keeping them is a whole different ballgame.
Why Authenticity Is More Memorable
(By Jeff McHugh) If you are concerned that revealing your true self may turn off some of your audience, let me save you the suspense: it will. But for thousands of years, audiences remember and love the characters who are a mixture of good qualities and flaws - like themselves.
‘The Ankler’ Brings Hollywood Newsletter To LA Public Radio
Digital media company Ankler Media has announced a collaboration with Southern California Public Radio and its flagship station LAist (KPCC). This partnership aims to deliver comprehensive Hollywood news and analysis over the air, online, and on social media.
Old School Radio Helps Young Broadcasters For Vinylthon 2024
The College Radio Foundation's Vinylthon celebration is returning in 2024, scheduled for April 20 and 21. More than 150 radio stations across the world will dedicate their airwaves exclusively to vinyl records to raise money for CRF's Next Step Radio Scholarships.
Sustainable Broadcasting To Be Rewarded At NAB Show 2024
NAB Show is calling for entries for its 2024 Excellence in Sustainability Awards, returning to spotlight remarkable achievements in media technology and production that demonstrate sustainable impact and contribute to economic and social advancement.
Cumulus’ Ticket Raised $886k For DFW Charities In 2023
Cumulus Media Dallas has released its final 2023 tally for community fundraising in the DFW Metroplex. Between the cluster's five stations, more than $2.69 million was collected for a variety of non-profit organizations supporting children, seniors, and others in need.
Digital Synergy Is Key In Marketron’s 2024 Radio Revenue Outlook
Despite misconceptions about its effectiveness as an advertising medium, radio stands firm against digital competition. Marketron has released a sunny 2024 revenue outlook as radio continues to prove its durability and relevance in the advertising world.
iHeartMedia Consolidates Nationwide Ad Sales Divisions
In its continued restructuring of its organizational operations, iHeartMedia has announced a significant shake-up of its advertising sales departments. In a company memo given to Radio Ink, iHeart leadership outlines plans to capitalize on digital and data-driven assets.
Devaluing Radio
(By Mike McVay) One can drive across America and hear no air talent 7:00pm-6:00am. No talent of any kind. Not a local personality, not a voice-tracked talent, no syndication, and not even a personality created by Artificial Intelligence.
Those Radio Play-By-Play Folks Must Be Onto Something
(By John Shomby) Nielsen revealed that, on average, 3.5 MILLION listeners tune in to pro football on the radio. Imagine having numbers like those with your radio station. What lessons can day-to-day radio take from play-by-play sports?
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