Beasley Expands Digital News Footprint With Augusta Today
As the broadcaster bolsters its digital presence, Beasley Media Group has officially launched Augusta Today, a new online news site dedicated to providing local news coverage for the Greater Augusta metro area, featuring free content from Beasley's in-market talent.
Pioneering All-Black Sports AM Off Detroit Airwaves After 84 Days
Just months after its highly anticipated launch in June, Sports Rap Radio, Detroit's all-Black AM sports talk station led by veteran journalist Rob Parker, has fallen off the air. The station featured a lineup of prominent sports figures and a mix of hip-hop and sports talk.
Matt Sunshine’s Tips To Helping Sellers Maximize Performance
As a leader, you've probably figured out that when your team grows professionally, so does your station’s revenue. So what does Center for Sales Strategy Managing Partner Matt Sunshine say are the secrets to coaching, training, and managing radio sales teams?
Ask Carolyn Gilbert: Submit Questions For Today’s Free Webinar
Join us today for your final inside look at the 2024 Radio Masters Sales Summit! Have your programming strategy questions answered by NuVoodoo Founder and CEO Carolyn Gilbert at our free webinar today at 1:30p ET - get your query at the front of the line now.
Paige Nienaber’s Midweek Idea Dump: Chomping At The Bit
(By Paige Nienaber) Today, let’s talk about Bit Marketing - which is nothing more than ensuring that you have promotional content on the air, always. TR: something to talk about in addition to begging for app downloads.
You Make Your Money During The Day
(Randy Lane) Setting up a content segment on the fly is hit or miss. There’s a story about Jerry Seinfeld giving a young Chris Rock career advice. Rock asked Seinfeld, “What do you do during the day?”
He Gets It!
(By Rick Fink) I received the below email from a client and avid reader of ENS on Sales. It’s a reply to last week’s column, "Winning the SEO Name Game." This manager and his team completely understand how radio and digital work for their clients.
mSurvey Unveiled: Meet Nielsen’s New Digital Diary Tool
After recapping the launch of its eScreener and digital incentive programs, Nielsen gave a first detailed look at what could lead to the end of the paper diary: the mobile survey, or mSurvey. After more than a year in development and testing, here's what we know:
NAB Toolkits, Events To Prep Broadcasters For 2024 Election Tests
With a little over two months to go until the 2024 general election, the NAB has announced a multi-pronged approach to bolster election coverage capabilities for broadcasters. The comprehensive initiative includes a digital toolkit plus live and digital events.
LAST CHANCE To Win Radio Masters Sales Summit Ticket + Hotel
Enter to win one registration for the 2024 Radio Masters Sales Summit, on September 10 and 11, and accommodation at the Cincinnati Airport Marriott. Entries will be accepted through tonight, August 28, at 11:59p ET.
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