For Branding Radio News, Focus on Safety, Accountability, Trust
Radio knows its value, but do listeners? A new national analysis shows broadcasters how to cut through noise, shift from “journalism” to “local information,” and frame themselves as lifelines in crises, watchdogs for communities, and essential public utilities.
The Future of Radio Advertising Is Interactive – And Already Here
(Rick Murphy) It may not be the flashiest medium, but terrestrial radio has been a daily companion in cars, kitchens, offices, and shops for decades. And it still works. The advantages of terrestrial radio are clear, and new tech will make them clearer.
Seven Ways To Prep More Entertaining Sales Meetings
(Loyd Ford) In last week’s column, I stated it plainly: No matter what you ever think, no one likes meetings. Last week, I also promised ideas for prepping fun and entertaining sales meetings. No pressure on me, right? Well, I ain’t afraid.
Alaska Tribal Public Stations Receive One-Time Federal Lifeline
Fourteen Alaska public radio stations risking closure after federal funding cuts will receive $4.5 million in one-time emergency support from the Bureau of Indian Affairs. The money, announced October 1, is being reallocated from existing BIA resources and projects.
Ocean State Media Plans Public Tour After Rhode Island Merger
As of October 1, Rhode Island PBS and The Public’s Radio have formally merged under the new name Ocean State Media, uniting the state’s NPR and PBS affiliates under one brand. The announcement marks the culmination of a process that began in late 2023.
Cleveland’s WCSB Loses Student Programming, Joins Ideastream
On College Radio Day, Cleveland State University stunned students by turning over operations of its Alternative station WCSB to Ideastream Public Media, replacing nearly 50 years of student-run programming with the Jazz format, JazzNEO.
Catching Up With Radio’s 30 & Under Superstars: Kira Kathleen
As nominations close for Radio Ink’s 2025 30 and Under Superstars, 2024 honoree Kira Kathleen reflects on layoffs, resilience, mentorship, and her path to programming leadership at Zimmer Communications, offering lessons for young professionals driving radio’s evolving future.
Midterm Ad Dollars Are On The Table At Forecast 2026
After a record-breaking 2024 election cycle and the global spotlight of the Olympics, broadcasters are heading into a midterm year where ballots are heavy and expectations are heavier. If radio wants its due from the war chests, it needs to act now.
Saga Asheville Charity Auction Benefits Continuing Helene Relief
As the anniversary of Hurricane Helene's devastation in Appalachia nears, Saga Communications' Asheville Media Group raised $9,500 for the Marshall Relief Alliance’s recovery mission by way of the Year of Revival Auction.
Master Hot Button News Stories
(Randy Lane) Music station shows live by a simple rule: talk about what everyone else is talking about. But when stories like Charlie Kirk and Jimmy Kimmel collide, it gets tricky. Some shows avoided the stories. Others barely touched it. But here’s the risk:
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