With cases of COVID-19 on the rise, it probably comes as no surprise that Pfizer is spending heavy on advertisements for its treatment regimen Paxlovid.
Commercials for the antiviral medication were the most-aired across monitored radio stations coast to coast, according to the latest Media Monitors report.
Paxlovid played more than 180,000 times across monitored radio stations, the analytics firm reported on Tuesday. It was also the top spot the prior week.
The following commercials had the most plays on monitored stations last week:
- Paxlovid (180,016)
- U.S. Department of Health (78,935)
- Boost Mobile (41,759)
- Kohl’s (41,113)
- National Highway Traffic Safety Administration (40,547)
