It’s just the way of the world in radio these days. Managers need to push their people as hard as possible, to get as much work out of them, while keeping them happy and on the team. It works for some people and doesn’t work for others.
On the programming side, you do your own shift, voicetrack for other markets, cut a few spots, and complete whatever else the boss needs. Thirty-year Cincinnati vet Bobbi Maxwell said that that life wasn’t for her anymore and, after three decades of being a voice in the city of Cincinnati, she quit.
Maxwell said she quit her job at WRRM-FM when managers refused to ease up on all the work she had to do. According to WVXU.org in Cincinnati Maxwell couldn’t take the stress anymore when work kept being added to her plate. She tells Radio Ink it was either her pride or her paycheck and now she’s ramping up her own voiceover business. She says she still loves radio and she’s not done with the industry.
As a manager in the radio industry today, what is the correct way to manage the work down, while keeping people happily employed? We look forward to your comments below or you can e-mail [email protected]
Send a note to Bobbi Maxwell at [email protected]