A Better Read On Podcast Metrics
Beginning in July Edison Podcast Metrics will increase its sample sized by 150%. The increase will mean five-thousand interviews of podcast listeners in the US will be conducted each quarter.
iHeart, Charlamagne Announce Black Effect Podcast Festival
iHeartMedia and Charlamagne Tha God have announced the first-ever Black Effect Podcast Festival to celebrate Black voices in the podcast industry. The event, sponsored by Nissan, is Sunday, August 28 at the Avant Gardner, Brooklyn Mirage.
BetMGM Partnership With BetQL
BetMGM will become the exclusive sportsbook of Audacy's BetQL Network. The BetQL Network presented by BetMGM is an exclusive multi-year agreement that significantly expands the current relationship between BetMGM and Audacy.
BetterHelp Spent $7.6 Million on Podcasts
That was by far the biggest amount of money spent by an advertiser in the month of May, according to Magellan AI. Amazon was a distant second at $4.5 million. Here are the top ten spenders for May...
Stitcher Holds on To Triton Top Spot
For the month of May, Stitcher Media was the number one network again according to Triton’s Podcast Metrics measurement service. Stitcher averaged 59.6 million weekly downloads and 14.8 million average weekly users.
Behind The Scenes Of “The Hills”
Kast Media has put together a podcast hosted by a trio of cast members from the MTV reality show, The Hills. "Was It Real? The Hills Rewatch" will go behind the scenes for all six seasons of the show.
New Sports Podcast Network Launching
Ronnie Wright, former writer for the Bleacher Report, is launching a new sports podcast network called The BOAT, which stands for Best of All Time. The network will include sports-talk podcasts that will be co-produced by Wright and Amblacks Media.
Novel Hires Executive Creative Director
UK-based independent podcast producer Novel has hired Julie Shapiro as the new Creative Director. She joins Novel from Radiotopia where she was Executive Producer.
Ad Execs Launch Podcast
Linda Yaccarino, NBCUniversal Chairman of Global Advertising & Partnerships; and Laura Correnti Giant Spoon Partner Laura Correnti are hosting a new podcast, "Sunday Supper". The pair will have candid conversations with icons and influencers talking about the moments they broke from tradition and blazed a trail for themselves.
PodcastOne Expands Lineup
PodcastOne has expanded with a slate of 14 new and recently acquired podcasts. The programs span across multiple top podcasting genres, including Society and Culture, Self-Help and Motivation, True Crime, Technology and Fitness
