iHeart Measuring Impact of Podcast Ads
Shopper intelligence data company Catalina and iHeartMedia are teaming up to measure the impact podcast advertising has on offline sales in physical stores. Here's how they plan to accomplish that.
Get Your Metal On
Diversion Podcasts has launched Backstaged: The Devil in Metal. Hosted by author and music journalist, Jon Wiederhorn, this 12-episode podcast takes listeners through the history and culture of heavy metal.
Ellen Pompeo Launches With Cadence13
Audacy's Cadence13 is partnering with actress Grey's Anatomy star Ellen Pompeo. The weekly interview style show called Tell Me with Ellen Pompeo launches in the fall.
New Product Launches For Salespeople
Marketron has launched Aspire by Marketron, a new website for salespeople that includes educational webinars, case studies and creative assets, covering the latest selling techniques and trends.
Latinx Voices On Podcast Network
'My Cultura' is being launched by iHeartMedia. The standalone venture will focus on Latinx voices and creators.
Jack Casey Leaving WERS
Dr. Jack Casey will be leaving WERS-FM in Boston later in May to become a consultant. Casey has been the General Manager of WERS for 16 years.
ViacomCBS Scales Audio Footprint
ViacomCBS is expanding its’ podcast footprint. More than 20 podcasts covering comedy, news, true crime, sports, kids, entertainment, and music; will premiere in 2021.
It’s Down To Two
The City of Richmond has chosen Urban One and Maryland Developer The Cordish Companies as the two finalists to build a new casino. Bally's has been eliminated from consideration. Urban One CEO Alfred Liggins said a final decision will be made by the end of May or early June.
Liggins: Significant Rebound in Radio Business
Urban One reported first quarter results Wednesday and with its core radio ad business down 13.7%, CEO Alfred Liggins said he was pretty happy with the company's performance and he sees significant rebound activity in Q2 for Urban One's radio business.
Eskin To Take Over For Chernoff in New York
Audacy has named Spike Eskin VP of Programming for WFAN in New York City. Eskin moves to The Big Apple from Philadelphia where he was PD for SportsRadio WIP. He'll take over for Mark Chernoff on July 1st.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
