Reversing The Declining Listener Trend. Day Three

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In our continuing series with industry leaders about the 2022 Jacobs Media Techsurvey last week, which showed a downward trend line of radio listenership, we hear from Bud Walters, Lee Abrams and Alan Burns today.

Turn Your Podcast Into a Money Machine

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Independent podcasters who are making big money from their shows are using Patreon. Some are making $5,000 per month, some are making $10,000 per month, some are making $30,000 per month. Patreon makes it easy for them to earn those big dollars.

Ravens Announce Spanish Team

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The NFL's Baltimore Ravens have agreed to a multi-year deal with Tico Sports to have the network continue broadcasting Ravens games in Spanish. The broadcast team will continue to be led by David Andrade doing play-by-play and Allen Gutierrez as the analyst.
Mike McVay

The Era of Vintage

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(By Mike McVay) Classic Rock welcomed more stations to the format in the past two years than anyone of other than the Contemporary Christian Music format. Classic Hits and Classic Rock have shown the most audience growth at a time when many other formats are losing audience.

Educate Thy Clients

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(By Rick Fink) How well educated are your clients and prospects? For years, while training reps, I have used the expression, “Your clients will never buy more advertising from you than they understand”.

D’Souza Movie Success

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The Dinesh D'Souza Political Documentary '2000 Mules', that looks at the 2020 Presidential election is being touted as the most successful political documentary in a decade. Salem Media Group, the Executive Producer of the film, reports the movie has already grossed $10 million in revenue and in net revenue is the most successful documentary since 'Obama's America' produced by D'Souza ten years ago.
Loyd Ford

Your Real Clients Don’t Care About Price

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(By Loyd Ford) Ah, price. It makes some salespeople rise to the challenge and others shrink away. Why is that? It’s intimidating for a lot of people to think about price increases, but you see everything looks to be going up, up, up.
Buzz Knight

The Problem With Settling

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(By Buzz Knight) I was recently afforded the opportunity courtesy of my friend International Consultant Phil Dowse to meet Omar Essack. Essack is the Strategy Director/Business Development for Red Tech News.

Dayton Country Adds Gina Ferraro

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iHeartMedia Dayton’s New Country 103.9 has announced the addition of Gina Ferraro to middays. Ferraro began her career in Dayton after graduating from Wright State University and has also worked in Chicago and Cincinnati before returning to Dayton’s New Country 103.9.

Dallas in Deal to Keep Classical Alive

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A new partnership between KERA and the City of Dallas will keep classical music station WRR on the air. WRR-FM is owned by the city of Dallas. When the deal is done, it will be operated by public radio station KERA.

Our Print Magazine: Radio Ink

July 20, 2026

The 40 Most Powerful People in Radio
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting

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