Nielsen Closes The Deal

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Nielsen Holdings has announced the completion of its previously announced sale to a private equity consortium of Evergreen Coast Capital, an affiliate of Elliott Investment Management and Brookfield Business Partners. The all-cash transaction is valued at approximately $16 billion, including the assumption of debt.

“Today’s announcement marks an important milestone for Nielsen. We are excited for a bright future as a private company,” said David Kenny, CEO Nielsen. “This transaction provides significant value to our shareholders and provides the best conditions to execute on our Nielsen ONE strategy.”

“Nielsen is a leader in the media industry,” said Marc Steinberg and Isaac Kim on behalf of Elliott and Evergreen. “Nielsen created the blueprint for audience measurement, and we believe it is in the best position to be the leader in measurement for the streaming era and to continue to provide value for the new media ecosystem.”

“Nielsen is a trusted service provider to its customers,” added Dave Gregory, Managing Partner, Brookfield Business Partners. “We look forward to supporting the company’s growth as it continues to lay the groundwork for the future of media.”

Nielsen shareholders will receive $28 per Nielsen share in cash in accordance with the terms of the transaction. With the completion of the transaction, Nielsen’s shares will no longer trade on the New York Stock Exchange beginning Oct 12, 2022.

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