Women to Watch: Renee Cassis
(By Charese Fruge') Renee Cassis is a busy woman! She’s the owner of RC Communications Marketing, whose current client roster includes Gen Media Partners, Red Apple Media and 77WABC, NOW! Media, HRN Hispanic Radio Network, and Bob & Sheri.
CRS To Examine Personalities’ Job In Stations’ Successes
Country Radio Seminar has unveiled its 2024 research presentation, “...But They Have a Great Personality: On Air Talent And Their Role On All Platforms.” This year’s study will focus on the impact and influence of on-air personalities.
Dallas’ Fan Keeps Texas Rangers For At Least Three More Years
Audacy Dallas' 105.3 The Fan (KRLD) has renewed its broadcast and digital partnership with the Texas Rangers through 2027. This agreement ensures that English broadcasts of Rangers baseball games will continue to be available on The Fan and the Audacy app.
As Growth Doubles, Will Programmatic Consume Audio In 2024?
As digital buying becomes more prevalent in radio and data-driven metrics drive advertising, some industry experts are predicting a rise of programmatic across the entire audio content spectrum - but can we expect a total takeover, and if so, how soon?
iHeart Debuts Programmatic Marketplace For The Highest Bidder
After announcing the company's intention to do so last year, iHeartMedia has officially launched its auction-style programmatic marketplace. Using sell-side advertising firm Magnite's SpringServe technology, clients can make omnichannel media purchases.
Audacy Passes ‘First Day’ Of Bankruptcy As Shareholders Leave
Audacy has received the green light from the US Bankruptcy Court for the Southern District of Texas for all initial requests related to its Chapter 11 restructuring process, which was filed on Sunday morning, keeping the company running while the proceedings begin.
Religious FM Ownership Soars As Commercial AM/FM Wanes
Commercial AM and FM station ownership continued its downward trajectory in the final months of 2023, echoing the financial difficulties faced by operators over the year. The new data comes from the Federal Communications Commission's broadcast station total report.
Paige Nienaber’s Midweek Idea Dump: Sweet Data O’ Mine
(By Paige Nienaber) Not since my article about replacement scalpel blades in American Taxidermist has anything like my missive on digital entries from last week struck such a chord with my readers.
The Top 3 Qualities Gen Z Want From Their First Job
(By Chris Stonick) This survey comes from Handshake, a career site for college students and recent grads. Gen Z students were asked what they wanted most from their first job. Here are the results:
Want To Succeed Like Bezos? Start By Doing Your Dishes
(By Randy Lane) It may surprise you, but Jeff Bezos and Bill Gates still do their own dishes - daily. So why do two of humanity's wealthiest people insist on doing a chore most of us would pay to skip?
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