Asheville Gets New Digital News Outlet As Saga Broadens Scope
Saga Communications' Asheville Media Group has introduced a local news platform dedicated to connecting the Western North Carolina community as part of the broadcaster's focus on digital growth. 828newsNOW.com will be free to access.
Chicago Public Media Taking Vocalo 91.1 Off Air As Budget Sinks
After 17 years, Vocalo 91.1 (WBEW) will come off the FM dial as Chicago Public Media becomes the latest public radio group to face layoffs amid financial difficulty. Starting May 1, the cuts affect 14 positions across WBEZ’s Content Development Unit.
As Bhargava Plots Possible Cumulus Coup, Sports Illustrated Sues
As billionaire energy drink mogul Manoj Bhargava poses the threat of a hostile takeover to Cumulus Media, Sports Illustrated owner Authentic Brands Group has filed a lawsuit against Bhargava and his Arena Group, alleging failure to fulfill financial obligations.
Nielsen Market Rankings Sees Top 10 Shift, More Top 50 Swaps
Nielsen has updated its market rankings as the Spring ratings period gets underway, showcasing a shift within the top ten. Dallas-Ft. Worth has ascended to the fourth spot, pushing San Francisco down to fifth. Other PPM shakeups have been noted within.
In Southern Illinois, Another Z100 Picks Up $600k For St. Jude
Max Media's New Country Z100 (WOOZ) in Marion/Carbondale, IL, recently celebrated its 30th Annual St. Jude Radiothon, achieving a record-breaking fundraising milestone by collecting $688,432.45, the station's highest amount raised to date.
Paige Nienaber’s Midweek Idea Dump: Recruiting Your Intern Army
(By Paige Nienaber) When Rachel Geddes was the Promotion Director at WIOG in Saginaw, she ran one of the best intern programs in Radio. She didn’t just send emails or fliers to colleges, she went out and actively recruited starting in February.
Sell Like You Don’t Know
(By Chris Stonick) One of my favorite stories is from my days working in Indianapolis. The station had hired a young seller who had never worked in radio before. His first client was a $312,000 annual. Here’s how he did it:
Avoid These Five Mistakes In Contesting
(By Jeff McHugh) Do you ever watch Jeopardy, Wheel of Fortune, or Family Feud? According to Nielsen, these game shows average about 8 million viewers a week, but none of those viewers are watching because they have a chance to win something.
Marketron ROI Calculator Gets 2024 Update For Radio Sellers
Marketron has updated its ROI Calculator tool with new projections for the years 2024 through 2026. This free tool, originally debuted in 2022, is designed to help radio sellers accurately forecast their advertising revenue for both over-the-air and digital sales.
New Era Of Advertising Begins As FCC Adopts FM Geotargeting
After years of debate and discussion, the Federal Communications Commission has officially adopted FM geo-targeting as proposed in a previous Notice of Proposed Rulemaking. The change will allow stations to air geo-targeted content for a portion of their broadcast hour.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
