Women to Watch: Pam Hewitt, iHeartMedia Las Vegas
(By Charese Frugé) Pam Hewitt is a Senior Account Executive for iHeartMedia Las Vegas. In her words, she “Introduces brands to the power of audio.” She’s been in Las Vegas for 20 years, 18 of which she has worked in broadcast radio.
Translating Success With Hispanic Audiences
(By Chris Stonick) More companies are trying to reach Hispanic listeners. Nearly 20% of the US is Hispanic according to the 2020 US Census. And a study done by SXM Media shows that 54% of the Hispanic population is bilingual. But you may have a problem.
Did We See You At The Hispanic Radio Conference Cocktail Party?
The festive spirit of San Antonio was in full swing as the Hispanic Radio Conference 2024 celebrated the end of the first day with a cocktail party following the Medallas de Cortez Awards, sponsored by Nueva Network and Spanish Broadcasting System.
Today Marks Broadcasters Foundation’s Third Annual Giving Day
Today is the Broadcasters Foundation of America's third annual Giving Day. This event brings together the radio and television industries to support colleagues experiencing financial hardship due to critical illness, accidents, or disasters.
Alpha Media Redirects ‘The River’ In Chicago To ’90s Alternative
Chicago's 95.9 The River has a new sound after a significant programming shift by Alpha Media. The station has flipped formats from Classic Hits to Classic Alternative, with Todd Nuke'Em joining as Content Director in a collaboration with Utah's Broadway Media.
2024 Medallas de Cortez Winners Celebrated In San Antonio
Radio Ink crowned this year’s Medallas de Cortez award winners at a ceremony during Hispanic Radio Conference 2024. The Medallas recognize excellence in Hispanic radio programming, sales, and management, named in honor of Raoul Cortez.
Frequence Joins Madhive In Local Digital Advertising Merger
Frequence, a leading provider of omnichannel ad sales enablement and workflow software for audio, display, and out-of-home ads, has been acquired by Connected TV ad specialist Madhive. The merger aims to create a power player in local digital advertising.
Paige Nienaber’s Midweek Idea Dump: Actual Darn Winners
(By Paige Nienaber) Since I’ve been in Radio, I’ve had friends who questioned if we actually DO contests, because the concept of Marketing $$$ is weird to them. If they had $1,000, they wouldn’t give it away.
Mistakes and Learning
(By Jeff McHugh) Have you ever made a mistake and find yourself focusing on it later? I coach people not to, but I recently did just that when Christian Music Broadcasters invited me to deliver a presentation at their annual conference.
Turn Your CNA Into a CMA
(By Rick Fink) Business owners cringe at the thought of having to sit through another Customer Needs Analysis! You are extremely mistaken if you think the acronym CNA is only used in ad sales. Nearly every business category with sales reps conducts a CNA.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
