Women to Watch: Krystal Pino; 97.5 The Vibe, Tucson
(By Charese Frugé) Krystal Pino is the midday host for Cumulus Media Tucson’s 97.5 The Vibe and was on air at KiiM FM up until January of this year. She’s been a radio and television personality for more than two decades and a stand-up comic since 2012.
How To Pull Off Reel Big Sales
(By Rick Fink) A friend of mine is a great fisherman. Tales of his most recent trip got me thinking about the relationship between fishing and selling advertising. Implementing some of fishing's best practices can increase your chances of being a successful salesperson.
‘The Sound’ Off Air In Seattle As Female-Focused ‘Emma’ Emerges
Audacy has introduced Emma 94.1 (KSWD) to Seattle's radio landscape, replacing what was formerly known as 94.1 The Sound. The new station will focus on a blend of music from the '90s through the present day, specifically aiming to resonate with women.
Chiefs to Honor Radio Host Lisa Lopez-Galvan at Season Opener
During the Kansas City Chiefs' season-opener at Arrowhead Stadium, the team will pay tribute to the local radio host killed in a mass shooting at the team's Super Bowl victory rally in February. Lisa Lopez-Galvan was an on-air talent at independent station KKFI.
NAB Launches ‘Martes de Acción’ to Boost Hispanic Voter Turnout
The NAB has debuted a new initiative from its Hispanic Media Get Out The Vote Coalition: Martes de Acción, or Tuesdays of Action. Every Tuesday leading up to Election Day, the coalition will amplify efforts across various media platforms including radio.
Public Broadcasters Push For FCC Edge Over Commercial Signals
Even as formal comments are closed on a Notice of Proposed Rulemaking filed in January intended to incentivize stations to produce locally-oriented programming, public broadcasters are arguing with the FCC that their product is inherently local.
Paige Nienaber’s Midweek Idea Dump: Nothing Beats Tangible
(By Paige Nienaber) We just marked the 19th anniversary of Hurricane Katrina, a weather event that killed 1300 people and caused damage that it took a decade to repair. I look back at Katrina as possibly the last time that Radio was ever able to fully mobilize.
Why I’m Going To Cincinnati
(By Pat Bryson) In one week, top radio sellers and managers will gather in Cincinnati, Ohio to learn, exchange ideas, and mingle. I’ll be there participating on a panel to discuss topics near and dear to our hearts: sales, management, and recruitment.
How To Be Half-Assed
(By Jeff McHugh) Do you ever feel bad about doing something poorly? We want perfection immediately. We avoid taking a positive step because we are terrible at it, which assures us that we miss out on something good and never improve.
Radio’s 2024 Labor Day Outperforms 2023 As Ad Market Holds
As we head into the last month of Q3, radio's national advertising received a Labor Day push, but not led by the holiday's usual brands. While Home Improvement companies have led Memorial Day and July 4 ad surges, it's pharma that made the biggest move.















