OUT NOW: Turning Radio Into An Agency’s Best Friend
A new President. Spiking AI adoption. Hurricanes and heroes. As 2024 reaches its conclusion, Radio Ink prepares you for the road ahead in our November issue, featuring our conversation with veteran media buyer and radio believer Lucas Cridland.
Leave A Message At The Tone
(By Pat Bryson) First impressions are lasting and sometimes your voicemail message is the first thing prospective clients experience. What does it reflect about you? Most voicemail messages are boring. “You’ve reached me…. leave a message.”
Spread Your Influence Locally
(By Loyd Ford) The hard truth is that many local businesses in your market could effectively use local radio but will never see a sales rep. It’s unlikely you can personally meet with every potential client to show how local radio could help grow their business.
Abe Maslow: Ad Man
(By Jeffrey Hedquist) You have needs. I have needs. We all have needs. But for each of us, those needs may differ. Trying to sell luxury vehicles or high-end jewelry to someone trying to just survive can be a losing proposition.
From NYC To Los Angeles, iHeartMedia Reshuffles Leadership
iHeartMedia has announced the appointment of Steve DeLusant as Region President for New York and Adam Kurtz as Region President for Chicago, both effective immediately. The two will report directly to Bernie Weiss, Division President at iHeartMedia.
The 2024 Season of Giving Tally Is Off To A $1.2 Million Start
With a total of $1.2 million in the first week, Radio Ink's 2024 Season of Giving Tally is off to a strong start, with radio stations across the country showcasing the power of community by aiding veterans, feeding families, and helping hurricane victims.
KRBE’s 2nd Annual Turkey Tour Fights Food Insecurity in Houston
Cumulus Media's 104.1 KRBE wrapped up its 2nd Annual Turkey Tour, collecting 873 Hunger Bags filled with 3,000 pounds of food for the Houston Food Bank. The event supported Food Insecurity Month in the area, where 1 in 8 Texans face food insecurity daily.
Boston’s WRKO-AM Raises $67K for Veterans in 13 Hours
iHeartMedia Boston’s WRKO-AM raised more than $67,000 during its ninth annual DAV Radiothon on Friday, November 8. The event supported the Disabled American Veterans Department of Massachusetts, helping the organization’s homeless shelter.
Milwaukee Is Feeling Froggy With New Country Station Debut
Milwaukee Radio Alliance has launched Froggy in Southeastern Wisconsin, broadcasting on FM 100.3 in Milwaukee and 107.3 in Racine. The Country station bumps the previous format, The Fonz, off analog FM, with the station still carried on AM and WLDB-HD2.
Salem Media Shows Renewed Strength In Q3 Earnings Report
Salem Media Group has reported its Q3 2024 earnings, with the outcome markedly better than the year prior as the company’s restructuring efforts and zeroing in on its broadcast properties begin to show results, even as total revenue declined year-over-year.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
