Tragedy In Texas As Helicopter Collides With FM Radio Tower
A helicopter crash near downtown Houston has led to the deaths of four people, including a child, and the collapse of a radio tower broadcasting multiple TelevisaUnivision stations in the area. Stations affected include 102.9 Qué Buena (KLTN) and 104.9 Tú Musica (KAMA).
Audacy To Overhaul Digital Ad Targeting With Help From Experian
Audacy has partnered with global analytics firm Experian to better track audience data on the Audacy app and website. This integration is designed to provide personalized advertising experiences and is cited to boost return on investment for advertisers.
Last Chance! Nominate a 30 and Under Superstars for 2024
Due to several emails over the weekend asking for the window to be reopened, we're extending the call for nominations for our 30 and Under Superstars list for five more days. Miss this and it's gone for another year! The window closes at 8p ET on Friday the 25th.
Whose Buying Power Is It Anyway?
(By Steve Allan) As long as I can remember, the holy grail of radio demographics has been 25-54. Cynics among us have said this is a family reunion, not a homogenous group. In modern terms: a 25-year-old is a digital native; a 54-year-old is a digital immigrant.
Turning Mistakes Into Profits
(By Pat Bryson) “It is five times more expensive to generate new customers than to keep existing ones.” We also know that we humans make mistakes that can sometimes upset our clients to the point of losing them. How do we prevent this?
Maybe It’s Time To Make Those Adjustments
(By Loyd Ford) You are likely familiar with how great coaches can make adjustments during halftime and come out making their teams look completely different from what was seen in the first half. Ah! Perhaps there is a lesson in this for those who sell radio.
Premiere Networks Hosts Lead Hurricane Helene Relief Campaign
Country radio personality Granger Smith was broadcasting from Eastern Tennessee and Western North Carolina this past week to provide updates on the relief efforts for damage caused by Hurricane Helene, encouraging donations and volunteer support.
FCC Chair Rosenworcel Answers Congressional Inquiry on Soros
FCC Chairwoman Jessica Rosenworcel has responded to the US House Committee on Oversight and Accountability investigation regarding the Commission's alleged "fast-track" approval of Audacy's ownership deal involving ties to billionaire George Soros.
CPB Grants NPR $1.9 Million for Enhanced Editorial Operations
The Corporation for Public Broadcasting has awarded a $1.9 million grant to NPR to enhance its editorial operations and support the production of 24/7 news content across multiple platforms with eleven new positions.
FCC Announces New EEO Audit Round With Hurricane Caveat
On October 18, the FCC's Enforcement Bureau issued its second Equal Employment Opportunity audit letters for the year to a randomly selected group of radio stations but includes special allowances for stations affected by the recent hurricanes.
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