Zimmer Sets Fundraising Record
Congratulations to the Zimmer team in Joplin, MO. The recent St. Jude two-day radiothon the company held raised over $63,000. That was a record for the event which was held by Country station KIX 102.5
V-103 International Launches
Entercom announced the launch on Friday. The station will be heard on WVEE-HD2 in Atlanta.
Kudos To Dick Purtan
Purtan's Salvation Army Radiothon this past Friday raised over $1.6 million for the organization's Bed & Bread Program. The money will be used to feed and shelter thousands of men, women and children in Detroit. Since Purtan started the Radiothon 33 years ago over $37 million has been raised.
The Case For Passion
(By Bob McCurdy) Earlier this week I came across an article titled, "The Effects of Communicating Passion in Advertising: How Messages Like 'We love what we do!' Shape People’s Product and Brand Evaluations."
Three Ways To Differentiate Yourself From The Competition
(By James Bahm) Spend more than 11 minutes in a sales role and you will see myriad personalities and philosophies at work. Most sales managers I've met all have their "way that works" and in small markets the phrase "that's how we've always done it" is prevalent.
Radio Sews Up Success For This Mom & Pop Business
Penny Marble is a professional quilter with decades of experience. Her husband Charlie is one of the few certified Singer sewing machine service techs in New York State. And advertising on the radio is one of the best business decisions they've made. Our weekly advertiser success stories are sponsored by SPECbyte.com
5 Ways To Help People With Change
(By Loyd Ford) You’ve just been instructed to share with your team a corporate change, or introduce a different approach to a project so the company can move ahead or reach new goals. How can you help people on your team with change?
Connoisseur Bulks Up Digital Business
Jeff Warshaw's company has expanded its digital business by purchasing assets from digital marketing company Scorpion. The purchase includes the staff, a portfolio of accounts and management platforms. The new operations will be called Ferocious Media.
Service to America Awards Entry Window Closes Friday
The entry window for the 2020 NAB Leadership Foundation's Service to America Awards closes March 6. The awards honor radio and TV stations for their commitment to keeping local communities informed and safe, and their exceptional public service efforts.
Helping Families Cope With Suicide
Paul "PT" Thomas, Co-host of "The Wolf Wake Up Crew", KMNB-FM 102.9 Minneapolis, continues his effort to spread awareness about suicide prevention. Thomas is teaming up with Brighter Days Grief Center in Minneapolis to help families affected by suicide.















