Why I Switched From Newspaper To Radio
Andy Alcosser is the D.O.S. for Connoisseur Media in Milford, CT. Tony Bellantoni is a senior AE in the cluster. Andy and Tony introduced us to Bill Keough from Keough’s Paint & Hardware, which has two locations in Connecticut. It's a family-owned business, started in 1972 by Bill’s mom and dad. Keough gives a lot of the credit for his success to his use of radio and the relationship he’s built up over the years with Andy and Tony. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media)
Advertisers Win With Dave Ramsey
Jeffrey Zander is the owner of the Zander Insurance Group. His company is physically located in Nashville, however, thanks to his advertising partnership with syndicated talker Dave Ramsey his business has gone national. We interviewed Zander about that relationship with Ramsey, and how his business has grown thanks to the Ramsey partnership. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media).
Radio Is A Jewel For This Local Business
For more than 130 years, Michaels Jewelers has served Connecticut with 10 locations throughout the state. "We have been doing radio for decades," says fifth-generation family member Lindsay Michaels, Marketing Manager for the company. Our weekly advertiser success stories are sponsored by specbyte.com.
How You Should Be Calling On Non-Profits
Joan Mestres is a senior marketing consultant for Hubbard Interactive in St. Louis. Mestres decided running PSAs for a local charity just wasn’t enough. She got creative, stayed persistent, and created several ideas for the Greater Missouri Chapter of the Alzheimer’s Association. Not only did her ideas raise funds for the organization, they produced revenue for the station.
Being Persistent Is The Key To Sales Success
Our thanks to 2018 Radio Ink Radio Wayne Streetfighter finalist Vedra Grant from Beasley Broadcast Group in Charlotte for sharing this advertiser success story with us. Vedra was consistently persistent with a local auto dealer and got the client back on the air. It was a great win for both Vedra and Beasley and a great success story for us to highlight this week. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media).
Radio Helped This Small Business Get Bigger
Our Thanks to KLOG/KUKN Kelso, Washington General Manager John Paul for introducing us to Gary Down (pictured here with his Dad), owner of 2FastMX, a motorcycle and ATV repair and maintenance business. Down's business started out slow and small, and then he started using radio. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media)
The “Secret Sauce” That Makes This Company Successful
Galaxy Media, with 13 stations serving Central New York, has a sizeable footprint that keeps advertisers happy. CEO Ed Levine says a big part of the success of the nearly 30-year-old media company is venturing outside of its Syracuse and Utica footprint.
A Radio Success Story…Just in Time For Fathers Day
Our thanks to Halley Phillips from Big River Broadcasting in Florence, AL for this weeks success story. Big River teamed with Second Street for a killer Fathers Day Promotion. The name of the promotion was "Oakley Napa Lawn & Garden present "Deck Out Your Dad." Our weekly success stories are sponsored by Sun & Fun Media.
Radio Sews Up Success For This Mom & Pop Business
Penny Marble is a professional quilter with decades of experience. Her husband Charlie is one of the few certified Singer sewing machine service techs in New York State. And advertising on the radio is one of the best business decisions they've made. Our weekly advertiser success stories are sponsored by SPECbyte.com
Why Are Country Stars Flocking To Springfield?
(Advertiser Success Story) Boondocks is a 9,000-square-foot live music venue and bar in Springfield, IL, and it was recently recognized at the 51st Annual American Country Music awards as Nightclub of the Year. Since the venue opened in 2012, it has used two Neuhoff markets consistently to advertise (Today's Success Story is sponsored by Sun & Fun Media).