The Underdog Formula


Gordon Borrell and Corey Elliott are talking with an underdog this week on the Local Marketing Trends podcast. The owner of local TV station offers advice that could help any local media company.

DuJuan McCoy operates two virtual TV channels in Indianapolis that manage to produce twice as much local video content than other stations in the market. The accomplishment has created a broader online audience.

You can find the podcast Here.


Please enter your comment!
Please enter your name here