Cox Media Group in Atlanta has hired Michael Baisden as afternoon drive host on KISS 104.1 FM. He starts January 16. SupeRadio is syndicating the program starting in January. KISS in Atlanta will be the flagship station. An earlier version of this story incorretly stated that Cox would be syndicating the show.
Baisden’s career began when he took a leap of faith to leave his job driving trains in Chicago to self-publish his book and began touring the country selling books out of the trunk of his car. The New York Times best-selling author and relationship expert hosted two nationally syndicated TV talk shows: a daytime show called Talk or Walk, and a late night talk show titled Baisden After Dark.
Baisden said he’s excited to be joining the Kiss 104 family for the launch of his new show. “I’m anxious to get back to having fun with my fans and engaging them in adult conversation about relationships, promote mentoring, and encourage them to live their dreams of starting a business, and of course, playing the best music on the planet! I truly miss talking to my radio family on the radio every day, and listening to their crazy stories. But what I miss most is making a difference in their lives.”
CMG Atlanta VP of Programming Tony Kidd, said, “We are looking forward to Michael returning to radio and returning to Atlanta on KISS 104. He’s an extraordinary talent providing humor, relationship advice, and social awareness and solutions for change to the adult audience.”
