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Paige Nienaber’s Weekly Idea Dump: A Minister Walks Into A Pitch
(By Paige Nienaber) I’m not a nonconformist. I kind of got nonconformist’ed out in high school. They seemed to try so hard. But I’ve always kind of strived for a hook, because why WOULD you want to be the same as your peers?
5 Ways To Be The Best Seller In Your Market
(By Pat Bryson) If you're a radio salesperson, you know there are lots of us out there. When you call on a new or existing client, you may have been the fifth or sixth sales representative in their door that day. With all this competition vying for a businessperson’s time, how do we stand out?
Paige Nienaber’s Midweek Idea Dump: Summer Umbrellas
(By Paige Nienaber) When I got to Kiss 102 in Charlotte in July 1989 they were doing “The 102 Days Of Summer.” Ugh. And the competition was doing “The 108 Days Of Summer.” Double ugh.
Paige Nienaber’s Midweek Idea Dump: How To Win Concerts
(By Paige Nienaber) The Art of Concert Dominance is a lost language. With so many stations throwing in the towel on having a presence at concerts, it feels like they’ve pulled the goalie and a motivated station could shoot on the net with impunity.
What Sales Winners Do When A Prospect Says ‘No’
(By Pat Bryson) Not every prospect we present a campaign to buys from us. But, in our business, we usually see the people who say no to us again. So what do the 20% who write 80% of the business do when they get a no?
Paige Nienaber’s Midweek Idea Dump: Left On Ho-Ho-Hold
(By Paige Nienaber, of course) First, if you haven’t listened to my podcast, “Three Radio Promotions In Three Minutes,” give it a spin. (Available where all podcasts and Men’s intimate wear are sold.)
Meet The RAB’s Next Leader: One-On-One With Mike Hulvey
As Erica Farber hands the role of RAB President to Mike Hulvey, Radio Ink sat down with the Neuhoff Communications CEO to get to know the man taking on one of the industry's most vocal and powerful mantles.
SiriusXM To Play Ball With MLB Through 2028
SiriusXM and Major League Baseball have extended their broadcasting partnership for another five years, continuing a collaboration that began in 2005. This extension will allow SiriusXM to continue airing live play-by-play coverage of every MLB game.
NAFB Begins Executive Director Hunt As Tom Brand Steps Away
National Association of Farm Broadcasting Executive Director Tom Brand announced he will step down from the organization at the end of this year. Brand has been an outspoken advocate for the AM For Every Vehicle Act and for preserving rural radio.
Focus On Forecast 2024: My 7 Key Takeaways
(By Mike McVay) Forecast 2024 once again filled New York's Harvard Club with lots of “takeaways” and information that can be beneficial to your business for now and in the future. Each session always proves to be engaging.