Radio Gives Brand 8% Lift
A new study released by Cumulus Media's Westwood One Audio Active Group in partnership with NCSolutions details how advertising for personal care brands results in a significant return on investment when those spots run on traditional AM and FM radio.
Knicks Radio Analyst Fired
MSG Networks has fired Brendan Brown, its radio analyst for New York Knicks games, following a probe by the broadcaster's human relations department into allegations of verbal harassment, according to a report published on Monday.
Lowe’s Has Top Commercial Spot for Week
Lowe's aired 48,312 commercials on stations coast-to-coast, while language learning tool Babbel aired 46,327 spots. Progressive, which aired the most commercials two weeks ago, aired the third-most commercials last week with 46,118 spots.
Looking for Talent in 2023?
(By James Bahm) Recruiting and hiring talent is not as hard as many think it is, even after the sales landscape was changed by the pandemic to allow more employees to work from home. Managers and companies need to change with the times and be flexible.
BetterHelp, Amazon Top Podcast Ad Buyers in December
A new report from Magellan AI shows wellness company BetterHelp and retailer Amazon were among the biggest ad buyers on podcasts in December 2022. BetterHelp spent over $9 million in December.
Wolf Promoted by Money Matters
Money Matters Radio, the producer of Financial Exchange Radio program, has appointed Jason Wolfe as its Chief Operating Officer. The company also promoted Tucker Silva to the role of director of broadcast operations.
Logan Named to Hispanice Radio Conference Advisory Panel
Clark Logan, the president of HRN Hispanic Radio Network, has joined Radio Ink's Hispanic Radio Conference Advisory Panel. The Hispanic Radio Conference will be held in Miami on June 14 and June 15, 2023. For more information about the conference, go HERE.
WGCL Relaunches as ‘Bloomington’s Voice’
Heritage Broadcasting's news and sports talk station WGCL (1370 AM, 98.7 FM) has relaunched under the "Bloomington's Voice" brand. As part of the station's refresh, WGCL has hired Dave Sterling as program director and morning show host.
‘Streetz Morning Takeover’ Joins WGZB Louisville
Superadio Network's Streetz Morning Takeover is replacing Nick Cannon's morning show on WGZB (96.5 FM) in Louisville, Kentucky. The station is also adding the Streetz Weekend Countdown, hosted by Yung Joc, Mz. Shyneka and Shawty Shawty.
AJ Mansour Appointed VP, Digital Sales in Minneapolis
iHeartMedia has appointed AJ Mansour to the role of vice president of digital sales for its Minneapolis radio cluster. He will report to Bekki Yang, the senior vice president of sales in that market.
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