Zanetis In Charge Of iHeart Automotive
iHeartMedia has named Joey Zanetis Executive Vice President, Sales, Markets Automotive. Zanetis has been with iHeartMedia for 17 years; most recently serving as SVP, Automotive Business Development and Partnerships.
Making Audio Ads Effective For Advertisers
The four critical components of a successful audio ad are sonic branding, music, voice, and message. These factors improve intent to purchase, recall, and brand favorability, according to a recent study by Audacy in partnership with Veritonic.
Strong Mindsets For Media Success
(By Jeff McHugh) Reaching your goals, feeling confident and finding success as a media professional depends more on mindset than most people realize.
Record Breaking Tulsa Fundraiser
The K95.5 (KWEN-FM) 9th Annual K95.5 Cares for St. Jude Kids Radiothon raised more than $200,000 to benefit the St. Jude Children’s Research Hospital. The Cox Media Group station used its airwaves and social media pages for two days to encourage listeners to call in and donate while sharing stories of local patients.
CRS Valentine’s Day Sale
A $90 savings on the full CRS 2023 registration rate is being offered Valentine's Day. The one-day offer is a 14 percent savings on the full registration price.
WSHE Sends Valentine Wishes In Chicago
SHE 100.3 / WSHE Chicago collected and delivered over 10,000 handmade Valentine’s Day Cards for La Rabida Children’s Hospital. Over the past seven years the Valentine’s Day Cards for Kids campaign has garnered move than75,000 cards.
NuVoodoo’s Consumer Behavior Snapshot
NuVoodoo Media Services has set up a series of free webinars in March revealing the results of its Guide to Digital Advertising and Audio Entertainment survey. The study offers marketing insights from more than 5,300 14–54-year-olds surveyed in January.
Progressive Back On Top
Progressive has jumped back into the top slot on the Media Monitors list. Last week's number one, Babbel dropped to second place on the list.
A Million$ Plus For Colorado Kids
Alice 105.9 Cares For Kids Radiothon in Denver raised $1.3 Million for Children's Hospital Colorado. The 22nd Annual event on Audacy's KALC-FM has raised more than $25 Million since 2001.
Saga Hauls in $427,000
Saga’s Jonesboro Radio Group teamed with Gray Television’s KAIT in Jonesboro, Arkansas Friday, February 10 for the 25th Have A Heart Wishathon for the Make A Wish Foundation and raised $427,142.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
