Establishing Lucrative Radio Sales Habits
(By Pay Bryson) Whether or not we are successful in sales depends in large part on how we spend our "billable hours" each day. In most cases, how we spend our time is determined by the habits we develop.
14 Ways To Create More Time Spent Selling
(By Loyd Ford) If you manage sellers, the job is to motivate sellers, help make their jobs easier, and pump up their time spent selling. How much of their time is spent doing other things other than direct selling?
If Radio Went Away Tomorrow, Would Gen Z Miss Us?
(By Marc Greenspan) According to a recent study conducted by Katz Radio Group, the average time an adult 18 years or older has had a favorite radio station is 18 years. Can you guess what the timeframe is for Adults 18-34, aka Gen Z and Millennials?
Forgotten Tactics of Great Programming
(By Mike McVay) I’ve heard many a Program Director tell me that they wish they had time to program their station. The tactics to build radio ratings aren’t new. The inability to act and react quickly to a move by a competitor is.
What Time Is The Taylor Swift Game On?
(By John Shomby) Taylor Swift and the NFL! Who knew? Whether you watch football or not, you've probably seen Swift sightings from Kansas City Chiefs games. In the midst of the "Taylor Economy," the NFL has unabashedly seized the moment.
Dare To Be Different
(By Buzz Knight) I remember legendary Long Island New Wave radio station WLIR had an interesting positioning statement: “Dare to be different." That same phrase has kept rolling through my head for the last few days.
Beasley Takes WJBR All-Digital With Philadelphia Piggyback
Beasley Media Group has officially moved Mix 99.5 (WJBR) out of Wilmington, DE to a new home in the neighboring market of Philadelphia. WJBR's programming will now piggyback as the HD2 signal for Beasley's 95.7 Ben FM (WBEN).
LABF Launches Educational Webinar Series On Radio
The Library of American Broadcasting Foundation has released an on-demand, three-part webinar series offering insights from radio and podcasting leaders on a range of topics including programming, syndication, marketing, sales, branding, and more.
First International Student Broadcasting Championship Opens
Australia-based Ramp Media has unveiled the International Student Broadcasting Championship, a new global competition aimed at connecting student broadcasters in radio and digital with industry professionals and job opportunities.
Cumulus Moves The Vibe Up The Dial In Kansas City
Cumulus Media Kansas City has shifted its CHR 95.7 The Vibe (KMJK) to a new frequency, 107.3. The move coincides with the dropping of syndicated morning and night programming during the week in favor of local personalities.
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