Florida Host Has Medical Episode On The Air
Doctors are still unsure what happened to WFSU-FM (Tallahassee) Morning Edition host Ronald Ebben. The Tallahassee Democrat reported Ebben suffered a medical episode while on the air Thursday morning. Listeners reported Ebben had a difficult time forming words, there was then silence followed by music and a National Public Radio feed.
Target Marketing Vs. Tribal Marketing
(By Roy Williams) What is the age range of snowboarders? What is the income range of people who do yoga? What is the age and income range of Carolina Panthers football fans? What is the age and income range of Republicans?
(SALES) 40 Ways To Sell More Radio
(By Wayne Ens) Ad dollars are tight but if you do your homework you can still bring home bacon. Here are 40 tips to help you do just that.
(TALENT) Radio’s Limiting Values/Beliefs
(By Ron Robinson) Unlike so many corporate producers of packaged foods, radio is not knowingly attempting to make consumers fat, sick, and crazy. Radio, however, does depend on consumer gullibility and ignorance to maintain its position as the number-five major media provider. Consumers, meanwhile, are waking up to how they are being skewered by any number of corporate and government organizations.
TODAY IS YOUR DEADLINE
In 2015, our top five Program Directors were Chris Conley from WLTW at #1, WCBS-FM's Jim Ryan at #2, Kevin Weatherly at KROQ in Los Angeles in the third position, WBLS' Skip Dillard at #4, and WBZ/WZLX Boston PD Mike Thomas. Who will be the best in the programming department this year? Submit your detailed nomination HERE. YOUR DEADLINE TO NOMINATE IS TODAY.
(AUDIO) We Would Pay More For Shorter Stopsets
Those are the words of Ad Agency Executives Blair Overesch (pictured) and Jeff Chase. Overesch is the Media Director and Chase is the Creative Director at Walz Tetrick Advertising in Kansas City . Their clients include the World Champion Kansas City Royals and Dairy Queen. In our latest podcast, Chase and Overesch, who are big proponents of radio, say they would be willing to pay more if their clients didn't get lost in a long pod of horrible-sounding commercials. It's just one of the topics we discuss in the podcast, however it is the hot topic of the week. LISTEN HERE
Why 1010 WINS Is One Of The Best In The World
In this day and age of limited staffs, budget cuts, and failing all-news stations, 1010 WINS in New York City continues to do outstanding work. This most recent piece of news we're going to detail is especially strong, it's something only a handful of radio news operations would even attempt. It includes excellent reporting with very detailed news broadcasts, tackling an issue that has the local community by the jugular.
Randy Michaels: The FCC is About To Ruin AM Radio
Whether you're a small market AM operator or you run a Class A, your hope is that the FCC's plan to revitalize the band will improve the quality of the sound the band spits out to your listeners. Over the years, The AM band has become sensitive to every product we plug in the wall giving it added buzz, crackles and other assorted sounds that instantly turn off the listener now living in a digitally clear world.
FCC Sends Out Pirate Warning
For quite some time, broadcasters have been concerned about pirate radio stations. They want the FCC to do more to take them down. On Wednesday, the FCC sent out an "enforcement advisory" to inform those who may be helping pirates operate...
NAB, NY Broadcasters Praise
After reading the "Enforcement Advisory" sent out by the FCC, several organizations declared their support for the government's attempt to tackle pirates. Both the NAB and the New York State Broadcasters Association issued statements.















