Beyond the Logical Point of Conclusion
(Mike McVay) One of the smartest PDs I ever consulted had a penchant for going beyond the logical point of conclusion. That is the thinking that if something works well and is greatly accepted, then taking it up a notch or three would bring even more success.
The Future of Radio Smells (Even More) Like Coffee
(John Shomby) After last week's column, I was sent an interesting story about a Detroit TV station partnering with a local coffee company to open its own coffee shop in a heavily populated suburb of the city.
Student Broadcasters Invited to CBI Sportscasting Workshop
College Broadcasters Inc. will host its 2025 Student Sportscasting Workshop from July 22–24, with a strong focus on radio broadcasting and play-by-play fundamentals. The biennial virtual event is designed to prepare college students for careers in sports broadcasting.
Job Seekers Tune In: Radio Is Critical Channel for Top Recruitment
In a labor market defined by low unemployment and high competition for talent, new national research shows that AM/FM radio remains one of the most effective, yet often overlooked, tools for reaching the highest qualified job seekers.
July 4 Radio Ad Rankings Slow Down, Even As AM/FM Performs
Progressive has returned to the top of Media Monitors’ latest Spot Ten Radio rankings for the week of June 30 to July 6, narrowly reclaiming the No. 1 position it has held for the majority of 2025 from The Home Depot in a hot battle for Independence Day airwaves.
NAB Coalition Asks Carr To ‘Delete’ EAS Hardware-Only Mandate
One day before FCC Chairman Brendan Carr unveiled his "Build America" Agenda, the NAB and a coalition of major radio stakeholders met with his office to continue their campaign for the use of software-based Emergency Alert System encoders and decoders.
It’s Not Only What You Learn, It’s What You Do
(Loyd Ford) Sales success isn’t found in books or seminars - it’s built in the trenches. While learning is useful, true progress comes from preparation, relentless outreach, and consistent value delivery. It’s showing up with solutions, even when there’s no immediate gain for you.
Find the Hidden Clues for Better Commercials
(Jeffrey Hedquist) I’ve been poring over lots of filled-out client briefs lately. Even though I designed the questions, they don’t always provide everything I need to create commercials that work. Here are some things I’ve done that may give you ideas.
GKB’s 2025 Moser Radiothon Raises $163K for Wisconsin Kids
Good Karma Brands' 2025 John Moser Children’s Radiothon wrapped on June 27 with a record-setting $163,218.43 raised for 15 local nonprofits helping kids in the Dodge County, WI, area. The 27-hour broadcast aired live on 95.3 WBEV and 1430 ESPN.
As Investigations Continue, CapRadio Projects Break-Even Year
Marking a pivotal moment in the Sacramento station’s efforts to stabilize after a high-profile financial crisis and leadership scandal, Capital Public Radio’s Board of Directors has approved a $12 million operating budget for the upcoming fiscal year.















