‘Click Here’ and WABE’s ‘Health Wanted’ Added to PRX Lineup
Starting in January, public media network PRX has announced two new national distribution partnerships, expanding its public radio lineup with Health Wanted from WABE in Atlanta and Click Here from Recorded Future News.
Inner Banks’ Hinton to Defend Local Radio At Senate AMFA Debate
With the music industry pressing for new performance royalties and Congress nearing year’s end, radio is mounting yet another full-force defense on Capitol Hill. The National Association of Broadcasters is sending one of its own to the front lines to fight for radio.
Edison: Yet Again, AM/FM Radio Leads US Ad-Supported Audio
With streaming services multiplying and habits fragmenting, radio still stands at the center of America’s daily listening. Edison Research’s Q3 2025 Share of Ear finds AM/FM commanding the majority of ad-supported audio time across every demographic.
AI Drives 2026 Ad Market Forecasts as Audio Fights for Share
Two major global advertising outlooks paint a picture of continued worldwide growth, driven by “creative destruction” fueled by artificial intelligence, digital innovation, and behavioral change, but reveal contrasting fortunes for traditional audio.
Words Can Be Heavy; The Ripples They Create Are Great
(Mike McVay) A couple of years ago, during one of the Alliance for Women in Media’s Gracie Awards Luncheons, a young country artist whose history included being maligned by heavy words began her rise from the ashes by performing live in front of a media-heavy audience.
The Spots We Don’t See Coming
(John Shomby) Marissa Murray’s excellent book Blind Spots is built around a simple idea: leaders rarely fail because of the things they see. They fail because of what they don’t see. The assumptions, habits, beliefs, and past experiences we’ve never stopped long enough to question.
RAB to Spotlight Xperi’s New Era of In-Car Radio Measurement
In an upcoming webinar, the RAB is showing off a “first-of-its-kind” audience measurement system powered by Xperi's DTS AutoStage platform that the organization says, “will dramatically change how broadcasters prove value to advertisers.”
WWL Radiothon Hits New High, Raising $172K for Gulf Coast Kids
Audacy New Orleans’s WWL delivered a record-breaking total during this year’s Light Up the Season Radiothon. The 14-hour broadcast featured patients, parents, doctors, and staff sharing stories of hope and healing, inspiring donations across the Gulf South.
K-Froggers Raise $202k for Loma Linda Children’s Hospital
Audacy Riverside/San Bernardino’s K-FROG 95.1 (KFRG) rallied California's Inland Empire once again, raising more than $202,000 during the 24th annual Stater Bros. Charities K-Froggers 4 Kids Radiothon, in support of pediatric patients battling critical illnesses.
Understanding The Science Behind What Makes a Radio Ad Stick
Radio’s power as an ad medium is undeniable. But what makes a message truly move a listener isn’t just creativity; it’s psychology. Now, a marketer and behavioral science author is unpacking the hidden words and messages behind great radio ads.
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