BIA Revises Political Ad Forecast – Up, Of Course
BIA Advisory Services has raised its Local Political Advertising Forecast to $7.1 billion in 2020 from an earlier estimate of $6.6 billion. Estimated political spending on local radio went from $312 million to $337.3 million. Guess who's getting the most?
Are You Prepared For Tomorrow’s Brand Influencers?
Learn crucial insights you absolutely need to know to understand, target, and influence tomorrow's influencers at Radio Ink's Hispanic Radio Conference, March 25-26 in Miami. Get ideas on how to connect with millennials today and tomorrow.
The Purpose Of A Salesperson
(By Jeffrey Wolinsky) What if I told you the purpose of a corporation isn’t only to maximize profits? You'd probably say it’s not much of a corporation. However, in August of last year, that's exactly what a group of the most powerful CEOs from corporations across the U.S. said.
It’s That Time Of Year Again For WJPZ Alumni
The WJPZ Alumni Association of the Syracuse University student-operated CHR radio station, will hold its 35th Annual Birthday Banquet on Saturday, March 7. It marks the 35th year of WJPZ on the FM band.
31 Days Left To Enter Radio Mercury Awards
The Radio Mercury Awards is the biggest, richest, creative competition for radio, with multiple award opportunities for radio stations/groups. The Awards event will be held June 4 at SONY HALL in New York City. Deadline for entries is Friday, April 3.
In Case You Missed It At CRS 2020…
Country Radio Seminar’s uncut session content — such as panels and educational handouts — is now available for streaming at CountryRadioSeminar.com. CRS 2020 registrants can find handouts, videos, and audio under the “CRS 2020” tab.
Hispanic Radio Conference Update
For those planning to attend the Hispanic Radio Conference, here is the latest information. The conference is still scheduled to be presented in Miami at the Intercontinental at Doral on March 25-26.
Radio Features Deliver Latest News On Coronavirus
Benztown has released a new twice-daily informational radio feature, Coronavirus 411, which shares the latest coronavirus news in morning and afternoon installments. The 45-second feature is available to radio stations of all formats and market sizes.
Why Do Radio Stations Struggle To Hire New Sellers?
(By Laurie Kahn) I continue to hear from hiring managers that they "really need someone in media" to fill their sales jobs. I get it. It is much easier to hire someone who understands the business and can hit the streets running. There are several reasons why this is unrealistic.
KLOS Crushes Fundraising Record
Meruelo Media's KLOS-FM in Los Angeles and St. Jude Children’s Research Hospital have announced that their two-day St. Jude Rocks Radiothon raised $1,028,526 in 26 hours, a new record for the station.
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