Headlines

Coming up Thursday in the closing session of Hispanic LIVE, NAB's CEO Gordon Smith sits down with three of Hispanic radio's top executives for a frank and insightful conversation on topics that will chart the course in the years ahead for Hispanic - and all of - radio.

(By Mike McVay) There is no better Commercial Message on your radio station than the Promotional Message for your station. Promos that image the station, promote contests, events, and your product, need to be well written and well produced.

(By Jeff McHugh) Personalities will be even more crucial to the success of AM/FM and podcasting in the future because of an increasing trend: social isolation.

A new blog post from Cumulus' Pierre Bouvard highlights how both TV and YouTube are flooded with political revenue, YouTube to the point where it cannot take any more ads. Bouvard points out why radio should be in line to catch that overflow revenue, not digital and social media. Read the post HERE.

Kitchen joined WGN's Dave Plier to discuss the 2020 Hall of Fame virtual induction ceremony. Kitchen is the chairman of the Hall of Fame which is located in Chicago. Listen to the interview HERE.

The Access to Capital Working Group of the Federal Communications Commission’s Advisory Committee on Diversity and Digital Empowerment and the FCC’s Media Bureau will co-host a virtual symposium: Path to Media Ownership and Sustainability on November 6, from 9:00 a.m. to 5:00 p.m.

Content creators at Newark Public Radio WBGO have officially unionized, following an agreement between SAG-AFTRA and Newark Public Radio. The new 22-member bargaining unit of content creators at the Jazz station includes producers, hosts, anchors and reporters.

The skill is intended to help voters in Massachusetts understand the two ballot questions they'll be voting on election day. “Mass. Ballot Guide” leverages voice technology to help listeners with reporting from WBUR reporters Simón Rios and Callum Borchers.

KIRO 97.3 FM Seattle, Seattle Radio Theater and Town Hall Seattle have a special treat for listeners this Halloween. A Walk in the Dark is a live radio drama that will air October 29.

Radio stations will finally get a chance to see the impact headphone use has on their ratings. October 2020 is the first monthly PPM data release that will show the results of the ratings firm's headphone adjustment and outlier mitigation enhancements.