Starks Pushing For Geo-Targeted Content
FCC Commissioner Geoffrey Starks issued a statement following the circulation a draft Notice of Proposed Rulemaking seeking comment on modifying the Commission’s FM Booster Rules to permit geo-targeted content. Here's what he had to say.
Hall of Fame Ceremony is Tonight
Here's a reminder that the 2020 Radio Hall of Fame Induction Ceremony is tonight at 7 p.m. Elvis Duran will host the two hour event. Check out the inductees HERE. The ceremony will be broadcast live on the iHeartRadio app and SiriusXM.
Captured Headphone Listening Helps Radio
During a webinar on Tuesday, Nielsen updated clients on radio's listening recovery from its COVID-19 setback. The ratings firm also released first-time data that includes adjustments made for headphone listening.
CRS Virtual Registration Now Open
Registration for Country Radio Seminar 2021: The Virtual Experience, set for February 16 -19 2021, is now open. Early Bird Registration is $149 per person and will be offered through November 4. The registration rate will increase to $199 on November 5.
Using Radio For Media Market Success
Two of the best in the business when it comes to radio advertising will be featured at Radio Ink Forecast Live 2021. Brad Kelly, Managing Director for Nielsen Audio and John Fix, a Senior Media Analyst at P&G, are on the agenda for the virtual December 8-9 event.
Benztown Boxes-Up Christmas
Benztown is out with a Christmas in a Box imaging package. It includes 5,000 tracks of audio Christmas cheer.
Entercom, SiriusXM Help To Fight Hunger
It's all part of WhyHunger’s 35th Hungerthon drive. WhyHunger’s fundraising campaign launched Monday and runs through the holiday season. Here are the events the two audio companies are partnering on to help the organization.
Flipping to Christmas Music Soon? Here’s What to Play
P1 Media Group and MRC Entertainment tested the appeal of the 40 most-played and 40 most-streamed Christmas songs from the 2019 Holiday Season, according to BDSradio.
United Health Care, GEICO Swap Places
For airing 58,937 commercials on radio stations across America, United Health Care was radio's number one national advertiser last week, according to Media Monitors. GEICO (47,448) was pushed down to number two.
Digital Seller Series From Marketron
Marketron has launched the Digital Seller Series. The eight-week series of educational emails is designed to empower radio sales professionals with proven digital advertising tactics.
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Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
