RAB’s PROposal Assistant Gets An Upgrade

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The RAB’s PROposal Assistant has been helping salespeople successfully close sales for 15 years. This year, the RAB added new features to the program that should help salespeople succeed even more.
Radio Advertising Bureau SVP for Digital Services Dave Casper tells Radio Ink the program, which was designed to easily help salespeople create client-focused, problem-solving, benefit-oriented client proposals, is more user-friendly and can now be used on any device. PROposal Assistant also now works with both PowerPoint templates or your radio station’s template.

The upgrade allows salespeople to input as many Instant Backgrounds as they’d like and they can now load in as many of their station’s offerings, such as a commercial schedule, digital, and events that they like.

Check out a video about PROposal Assistant on the RAB’s website HERE.

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