It’s a multi-year extension between the two companies who first formed a partnership in 2011. Benztown will provide radio imaging, production, voiceover, programming, and jingles to Westwood One and to Cumulus owned and affiliated stations. Westwood One will continue to manage affiliation and advertising sales for all Benztown production and imaging libraries, and Benztown will direct production of the network’s library offerings. Westwood One will also manage affiliate and advertising sales for Benztown’s voiceover services available to stations for barter and will serve as exclusive ad sales rep for select Benztown Radio Networks programs and services.
