The company launched Hot 103.7 FM, a new R&B station, on Friday. The station debuts with the kickoff of “Big Abe in the Morning”, hosted by Abraham “Big Abe” Johnson. Johnson is an on-air veteran in New Orleans and has previously worked as a producer and assistant program director in the market.
“We are focused on delivering the content and music that we know listeners in New Orleans are looking for,” said Chris Claus, vice president and market manager, Entercom New Orleans. “The combination of well-known and live local talent and the R&B hits that fans want to hear on 103.7 FM is a magical one that has not been on the dial in New Orleans.”
