News

More from the Magna report which says U.S advertising revenue will grow 1.6% ($3 billion) to $185 billion this year. Ad sales growth of 1.6% would be the lowest increase since the recession of 2008-2009, and it's a significant slowdown from 2016’s record growth of 7.7%.

Rick Lewis and Tyler Polumbus have joined the Denver Broncos broadcast team on the Bronco’s flagship station, KOA NewsRadio 850 AM & 94.1 FM. Lewis will serve as color analyst and Polumbus will serve as sideline reporter. Both will contribute to the pregame and postgame shows, as well as weekday coverage of the team.

And this factoid from the Magna report will come as no surprise to our readers. Despite the fact that we've heard recent complaints about advertisers not getting results or that their ads aren't being heard or seen, digital ad spending continues to explode. In the U.S., digital media ad sales will increase 14%, by more than $10 billion in 2017, to $83 billion.

The Southern California Broadcasters Association and Nielsen have released a study of vehicle buyers in L.A. and San Diego. The two companies are promoting the study hoping to arm radio sellers with more data and help them close more sales. It includes those in the market to purchase a vehicle and those undecided, and details how radio reaches those consumers better than TV.

The deal between the two companies was announced Wednesday. Westwood One will use Nielsen's advanced data management platform to help advertisers make better buying decisions, aimed more at the customers they're looking for. Here's how this works...

This time the Enforcement Bureau sends a notice to Winston Tulloch in Paterson, New Jersey, for operating an illegal station at 90.9 from his home. Tulloch has 10 days to respond to the Commission with proof that he is authorized to operate the station, which, of course, he is not.

The stations are KKSS-FM, KIOT-FM, KJFA-FM, and KKRG-FM, and in order to comply with FCC ownership rules, AGM will sell KAGM-FM to VCY America, KDLW-FM to BB Broadcasting, KJFA-FM to Vanguard Media, and donate KHFM-FM to KHFM Community Partners, which will convert the broadcasting license to non-commercial.

President Trump intends to nominate Democrat Jessica Rosenworcel to return to the Federal Communications Commission after her term lapsed at the end of last year. She would need to be confirmed by the Senate. Rosenworcel's first five-year term expired in May 2016 but she stayed on until the end of the year.

Alison Smith, SVP of Operations, Distribution and Administration, has been promoted to EVP, Distribution, Publisher Relations & Administration Services; and Mike Steinberg, SVP of Licensing, has been upped to EVP, Creative & Licensing.

In his latest blog posting aimed at helping radio sellers tell the story of radio, Chief Insights Officer at Cumulus and Westwood One Pierre Bouvard asks the question. 'How does each media perform against their promise?' His answer: AM/FM radio audiences deliver exactly what is promised: ads are heard.