Envision Offering Free Veterans Day Featurettes
Envision has produced 24 segments of its new 60 Seconds of Service feature which it is offering to stations to air once per hour on Veterans Day. Each mini-segment features men, women, and even animals in uniform who have served their country and their communities.
Christmas Comes To Detroit
Detroit’s Oldies 94.7 HD2 has switched to 24/7 Christmas music. The first song that was played on the air was the holiday classic “It’s Beginning to Look A Lot like Christmas” by Johnny Mathis.
WLIT Gets Into The Holiday Spirit
iHeart’s WLIT in Chicago will crank up the holiday music 24/7 beginning November 5 at 4 p.m. On-air personalities Melissa Forman, Robin Rock, and Mick Lee will host an on-air holiday kickoff on the day.
Extra Three Hours Of Noory
Premiere Networks’ Coast to Coast AM with George Noory — Early Edition, a partial re-broadcast from the previous night, will be available to existing affiliates to air from 10 p.m. to 1 a.m. ET, Monday through Friday.
Entercom Fires Seth Dunlap
Several local news outlets in New Orleans are reporting that Entercom fired the host late last week. The company believes Dunlap sent a homophobic tweet to himself from WWL's Twitter account in an attempt to extort the company of nearly $2 million.
Downs Goes Into Texas Hall
Bryan Broadcasting’s GM Ben Downs became a 2019 Texas Hall of Fame inductee, on his birthday, over the weekend. Twenty Bryan Broadcasting employees boarded a bus from Bryan/College station and made the trek to see their boss honored.
It’s All About Politics
(By Charlie Sislen) While the opportunity for windfall election money in 2020 does exist, unlike past years, it is not ensured. However, radio is still a powerful outlet for those who are trying to legally influence voters. So what do you need to do?
Georgia HOF President Resigns
John Long is not only the Georgia Radio Hall of Fame President, he is also one of its co-founders. But Long has announced he is resigning effective April 1, 2020. Long and Sam Hale founded the nonprofit in 2007.
The “Repurposing Content” Debate
(By Randy Lane) I encourage shows to repurpose their best content to attract more listeners. So, why do some major shows disagree?
There Will Be No ROI Before Its Time
(By Bob McCurdy) Last week’s article focused on a marketer’s over-reliance on ROI and overzealous bottom-of-the-funnel focus to guide their ad investment. This week I expand on the dangers of jumping the gun and judging payback (ROI) too quickly.
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